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~person:"Ballantine, Paul W."
~person:"Nordfält, Jens"
~subject:"Konsumentenverhalten"
~subject:"Kundenzufriedenheit"
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Search: subject_exact:"Shop-in-shop"
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Konsumentenverhalten
Kundenzufriedenheit
Ladengestaltung
10
Store design
10
Consumer behaviour
9
Einzelhandel
9
Retail trade
9
Sales promotion
3
Verkaufsförderung
3
Digital displays
2
Digitalisierung
2
Digitization
2
Retail atmospherics
2
Retail displays
2
Retailing
2
AI
1
Attention
1
Beziehungsmarketing
1
Brightness contrast
1
Disarray
1
Display
1
Efficiency
1
End-of-aisle
1
Endcaps
1
Enhancements
1
Experiment
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Feature contrast
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In-store
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In-store displays
1
In-store marketing
1
In-store merchandising
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In-store promotions
1
In-store technology
1
Internet marketing
1
Ladengeschäft
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Mannequin
1
Neuseeland
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New Zealand
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Ballantine, Paul W.
Nordfält, Jens
Grewal, Dhruv
12
Roggeveen, Anne L.
8
Willems, Kim
6
Campo, Katia
5
Chebat, Jean-Charles
5
Dennis, Charles
5
Lunardo, Renaud
5
Teller, Christoph
5
Brengman, Malaika
4
Breugelmans, Els
4
Garaus, Marion
4
Babin, Barry J.
3
Behe, Bridget K.
3
Biswas, Dipayan
3
Bogomolova, Svetlana
3
Borges, Adilson
3
Diehl, Sandra
3
Ebster, Claus
3
Elms, Jonathan
3
Gilboa, Shaked
3
Gröppel-Klein, Andrea
3
Martínez-Ruiz, María Pilar
3
McIntyre, Charles
3
Melewar, T. C.
3
Morrin, Maureen
3
Murray, John
3
Noble, Stephanie M.
3
Pantano, Eleonora
3
Parsons, Andrew G.
3
Puccinelli, Nancy M.
3
Roschk, Holger
3
Sharp, Anne
3
Vilnai-Yavetz, Iris
3
Vrechopoulos, Adam
3
Wagner, Udo
3
Wu, Juanjuan
3
Zhu, Rui Juliet
3
Ahlbom, Carl-Philip
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Journal of retailing
3
International journal of retail & distribution management
2
Journal of business research : JBR
1
Journal of marketing research
1
Journal of retailing and consumer services
1
Review of marketing research
1
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ECONIS (ZBW)
9
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1
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
2
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
3
How product-environment brightness contrast and product disarray impact consumer choice in retail environments
Reynolds-McIlnay, Ryann
;
Morrin, Maureen
;
Nordfält, Jens
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 266-282
Persistent link: https://www.econbiz.de/10011744775
Saved in:
4
Does the presence of a mannequin head change shopping behavior?
Lindström, Annika
;
Berg, Hanna
;
Nordfält, Jens
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 517-524
Persistent link: https://www.econbiz.de/10011435958
Saved in:
5
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
Saved in:
6
Competing for attention with in-store promotions
Phillips, Megan
;
Parsons, Andrew G.
;
Wilkinson, Helene J.
; …
- In:
Journal of retailing and consumer services
26
(
2015
),
pp. 141-146
Persistent link: https://www.econbiz.de/10011348311
Saved in:
7
A conceptual model of the holistic effects of atmospheric cues in fashion retailing
Ballantine, Paul W.
;
Parsons, Andrew
;
Comeskey, Katrina
- In:
International journal of retail & distribution management
43
(
2015
)
6
,
pp. 503-517
Persistent link: https://www.econbiz.de/10011387811
Saved in:
8
Insights from in-store marketing experiments
Nordfält, Jens
;
Grewal, Dhruv
;
Roggeveen, Anne L.
; …
-
2014
Persistent link: https://www.econbiz.de/10010424895
Saved in:
9
Atmospheric cues and their effect on the hedonic retail experience
Ballantine, Paul W.
;
Jack, Richard
;
Parsons, Andrew G.
- In:
International journal of retail & distribution management
38
(
2010
)
8
,
pp. 641-653
Persistent link: https://www.econbiz.de/10008651871
Saved in:
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