//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bauer, Hans H."
~person:"Khan, Imran"
~subject:"Beziehungsmarketing"
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
United States
Consumer behaviour
102
Konsumentenverhalten
101
Deutschland
49
Germany
49
Relationship marketing
27
Brand management
24
Markenführung
24
Brand image
19
Markenimage
19
Theorie
19
Theory
19
Brand
14
Markenartikel
14
E-commerce
12
Electronic Commerce
12
Online retailing
12
Online-Handel
12
Customer satisfaction
11
Estimation
11
Kundenzufriedenheit
11
Schätzung
11
Advertising effects
9
Confidence
9
Internet
9
Internet marketing
9
Online-Marketing
9
Vertrauen
9
Werbewirkung
9
Market research
8
Marktforschung
8
Dienstleistungsqualität
7
Marketing management
7
Marketingmanagement
7
Service quality
7
Social Web
7
Social web
7
Verbraucherverhalten
7
Brand experience
6
Corporate Social Responsibility
6
more ...
less ...
Online availability
All
Undetermined
16
Type of publication
All
Article
21
Book / Working Paper
9
Type of publication (narrower categories)
All
Article in journal
17
Aufsatz in Zeitschrift
17
Graue Literatur
5
Non-commercial literature
5
Arbeitspapier
4
Aufsatz im Buch
4
Book section
4
Working Paper
4
Aufsatzsammlung
2
Collection of articles of several authors
2
Sammelwerk
2
Handbook
1
Handbuch
1
Hochschulschrift
1
Systematic review
1
Thesis
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
20
German
10
Author
All
Bauer, Hans H.
Khan, Imran
Han, Heesup
48
Hollebeek, Linda D.
35
Mattila, Anna S.
34
Kumar, V.
26
Verhoef, Peter C.
26
Huber, Frank
24
Loureiro, Sandra Maria Correia
23
Grewal, Dhruv
22
Lusk, Jayson L.
20
Rather, Raouf Ahmad
20
Klaus, Philipp
19
Prentice, Catherine
19
Bang, Nguyen
18
Herrmann, Andreas
18
Ahn, Jiseon
17
Jang, Soocheong
17
Swoboda, Bernhard
17
Tanford, Sarah
17
Usman, Osly
17
Wangenheim, Florian von
17
Lemon, Katherine N.
16
Mittal, Vikas
16
So, Kevin Kam Fung
16
Gil Saura, Irene
15
Schramm-Klein, Hanna
15
Stavins, Joanna
15
Wong, IpKin Anthony
15
Aksoy, Lerzan
14
Balaji, M. S.
14
Das, Gopal
14
Einav, Liran
14
Fetscherin, Marc
14
Foscht, Thomas
14
Gustafsson, Anders
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
McDonald, Heath
14
Neslin, Scott A.
14
more ...
less ...
Published in...
All
Journal of retailing and consumer services
5
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
4
International journal of hospitality management
2
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Classification - the ubiquitous challenge : proceedings of the 28th annual conference of the Gesellschaft für Klassifikation e.V., University of Dortmund, March 9 - 11, 2004 ; with 108 tables
1
Consumer-brand relationships : theory and practice
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Die Betriebswirtschaft : DBW
1
European business review
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
International journal of business excellence
1
International journal of retail & distribution management
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Reihe: Management-Know-how / M : praxisnah und aktuell
1
The international journal of bank marketing : IJBM
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
30
Showing
1
-
10
of
30
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Exploring tourists' virtual reality-based brand engagement : a uses-and-gratifications perspective
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Loureiro, …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014582360
Saved in:
2
Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : moderating investigation of brand reputation
Rather, Raouf Ahmad
;
Rasul, Tareq Faizur
;
Khan, Huda
; …
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457803
Saved in:
3
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
4
Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
3/4
,
pp. 275-297
Persistent link: https://www.econbiz.de/10014299252
Saved in:
5
Customer engagement outcomes in mobile applications : self-congruence as a moderator
Khan, Imran
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014372561
Saved in:
6
Do brands' social media marketing activities matter? : a moderation analysis
Khan, Imran
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209506
Saved in:
7
Corporate social responsibility and customer-citizenship behaviors : the role of customer-company identification
Fatma, Mobin
;
Khan, Imran
;
Kumar, Vikas
;
Shrivastava, …
- In:
European business review
34
(
2022
)
6
,
pp. 858-875
Persistent link: https://www.econbiz.de/10013412460
Saved in:
8
Customer experience and commitment in retailing : does customer age matter?
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305359
Saved in:
9
Gender, loyalty card membership, age, and critical incident recovery : do they moderate experience-loyalty relationship?
Khan, Imran
;
Fatma, Mobin
;
Shamim, Amjad
;
Joshi, Yatish
; …
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012293824
Saved in:
10
Connecting the dots between CSR and brand loyalty : the mediating role of brand experience and brand trust
Khan, Imran
;
Fatma, Mobin
- In:
International journal of business excellence
17
(
2019
)
4
,
pp. 439-455
Persistent link: https://www.econbiz.de/10012052315
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->