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~person:"Baumann, Chris"
~person:"Cheah, Isaac"
~person:"Siebert, Horst"
~source:"econis"
~subject:"Ethnocentrism"
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Search: subject_exact:"Ursprungslandprinzip"
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Ethnocentrism
Rules of origin
7
Ursprungsregeln
7
EU countries
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4
Brand image
3
Consumer behaviour
3
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Australian brands
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Choice-based conjoint analysis
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Consumer animosity
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Consumer ethnocentrism
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Country of origin
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Country origin
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Emerging economies
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Europäische Gemeinschaften
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Exchange rate policy
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Hybrid products
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Ownership
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Sales tax
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Baumann, Chris
Cheah, Isaac
Siebert, Horst
Deb, Madhurima
2
Braun, Jakob
1
Chaudhary, Meenakshi
1
Chaudhuri, Himadri Roy
1
Chopra, Subhanjali
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Gupta, Devashish Das
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Hamin, Hamin
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Huang, Yu-An
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Kea, Garick
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Maurya, Harshit
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Phau, Ian
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Saldivar, Roberto
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Sinha, Gautam
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Asia Pacific journal of marketing and logistics
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
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Modelling effects of consumer animosity : consumers' willingness to buy foreign and hybrid products
Cheah, Isaac
;
Phau, Ian
;
Kea, Garick
;
Huang, Yu-An
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 184-192
Persistent link: https://www.econbiz.de/10011473189
Saved in:
2
Attenuating double jeopardy of negative country of origin effects and latecomer brand ; an application study of ethnocentrism in emerging markets
Hamin, Hamin
;
Baumann, Chris
;
Tung, Rosalie Lam
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
1
,
pp. 54-77
Persistent link: https://www.econbiz.de/10010247522
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