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~person:"Beig, Faseeh Amin"
~person:"Kim, Jewoo"
~subject:"Beziehungsmarketing"
~subject:"Firm performance"
~subject:"brand loyalty"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Reprint"
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Beziehungsmarketing
Firm performance
brand loyalty
Brand image
4
Markenimage
4
Consumer behaviour
3
Konsumentenverhalten
3
Relationship marketing
3
Brand management
2
Customer satisfaction
2
Gastronomie
2
Kundenzufriedenheit
2
Markenführung
2
Restaurant industry
2
brand equity
2
Advertising
1
Advertising effects
1
Brand
1
Brand Equity
1
Brand Experience
1
Brand equity
1
Brand experience
1
Customer Experience
1
E-commerce
1
Electronic Commerce
1
Event marketing
1
Event-Marketing
1
Experiential Marketing
1
Financial performance
1
Internet marketing
1
Markenartikel
1
Moderating effect
1
Online customer review
1
Online retailing
1
Online-Handel
1
Online-Marketing
1
Review volume and ratings
1
Unternehmenserfolg
1
Viral marketing
1
Virales Marketing
1
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Aufsatz in Zeitschrift
Reprint
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English
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Beig, Faseeh Amin
Kim, Jewoo
Gil Saura, Irene
5
Rahman, Mahabubur
4
Anabila, Peter
3
Berenguer Contrí, Gloria
3
Chahal, Hardeep
3
Iglesias, Oriol
3
Kaufmann, Hans Rüdiger
3
Liu, Chih-Hsing
3
Markovic, Stefan
3
Šerić, Maja
3
Anselmsson, Johan
2
Augusto, Mário Gomes
2
Botha, Elsamari
2
Bourgault, Normand
2
Dutta, Kamani
2
Ekinci, Yuksel
2
Faroque, Anisur Rahman
2
Guzman, Francisco
2
Japutra, Arnold
2
Jiang, Yanxin
2
Khan, Bilal Mustafa
2
Lee, Jungwon
2
Manohar, Sridhar
2
Molinillo, Sebastian
2
Nika, Fayaz Ahmad
2
Nuseir, Mohammed T.
2
Park, Cheol
2
Prentice, Catherine
2
Rodríguez-Serrano, M. Ángeles
2
Saha, Raiswa
2
Shabbir, Rizwan
2
Sharma, Rajesh
2
Sierra, Vicenta
2
Singh, Jatinder Jit
2
Sreejesh, S.
2
Sánchez-García, Javier
2
Wong, IpKin Anthony
2
Zhang, Jing
2
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Global business review
1
International journal of hospitality management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Vision : the journal of business perspective
1
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ECONIS (ZBW)
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1
Impact of brand experience on brand equity of online shopping portals : a study of select e-commerce sites in the state of Jammu and Kashmir
Beig, Faseeh Amin
;
Nika, Fayaz Ahmad
- In:
Global business review
23
(
2022
)
1
,
pp. 156-175
Persistent link: https://www.econbiz.de/10012822105
Saved in:
2
The financial impact of online customer reviews in the restaurant industry : a moderating effect of brand equity
Wang, Yiqi
;
Kim, Jewoo
;
Kim, Jaewook
- In:
International journal of hospitality management
95
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012547715
Saved in:
3
Brand experience and brand equity
Beig, Faseeh Amin
;
Nika, Fayaz Ahmad
- In:
Vision : the journal of business perspective
23
(
2019
)
4
,
pp. 410-417
Persistent link: https://www.econbiz.de/10012161738
Saved in:
4
The behavioral and intermediate effects of advertising on firm performance : an empirical investigation of the restaurant industry
Kim, Jewoo
;
Jun, Jinhyun
;
Tang, Liang
;
Zheng, Tianshu
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
2
,
pp. 319-337
Persistent link: https://www.econbiz.de/10011912225
Saved in:
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