//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Belz, Christian"
~person:"Grewal, Rajdeep"
~person:"La Rocca, Antonella"
~subject:"business-to-business marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Industriegütermarketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
business-to-business marketing
B-to-B-Marketing
30
Business-to-business marketing
30
Beziehungsmarketing
12
Relationship marketing
12
Lieferantenmanagement
11
Supplier relationship management
11
Internationales Marketing
6
Investitionsgütermarketing
6
Marketing management
6
Marketingmanagement
6
Selling
6
Verkauf
6
Erfolgsfaktor
5
Salespeople
5
Verkaufspersonal
5
Business network
4
Unternehmensnetzwerk
4
Customer value
3
Interaction
3
Kundenwert
3
Success factor
3
B2B marketing
2
Brand management
2
Business relationships
2
Customer acquisition
2
E-commerce
2
Electronic Commerce
2
Führungskräfte
2
Kundengewinnung
2
Managers
2
Markenführung
2
Marketing
2
Sales
2
Schweiz
2
Social network
2
Soziales Netzwerk
2
Switzerland
2
USA
2
United States
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Belz, Christian
Grewal, Rajdeep
La Rocca, Antonella
Homburg, Christian
5
Lilien, Gary L.
4
Schmitz, Christian
3
Hada, Mahima
2
Hahn, Alexander
2
Sridhar, Shrihari
2
Alavi, Sascha
1
Ansari, Asim
1
Antia, Kersi D.
1
Astvansh, Vivek
1
Bocconcelli, Roberta
1
Bongers, Franziska M.
1
Boone, Derrick <Sr.>
1
Bornemann, Torsten
1
Busch, Paul S.
1
Chakravarty, Anindita
1
Dutta, Shantanu
1
Frieß, Maximilian
1
Gao, Tao
1
Godes, David
1
Grandinetti, Roberto
1
Guo, Chiquan
1
Habel, Johannes
1
Han, Kyuhong
1
Hao, Andy W.
1
Hohenberg, Sebastian
1
Iacobucci, Dawn
1
Jensen, Ove
1
Kostis, Angelos
1
Kumar, Alok
1
Lee, Ju-Yeon
1
Lee, You-Cheong
1
Lim, Weng Marc
1
Mani, Sudha
1
Mittal, Vikas
1
Muehlhaeuser, Stephan
1
Narus, James A.
1
Netzer, Oded
1
Onyemah, Vincent
1
more ...
less ...
Published in...
All
Journal of marketing
3
The journal of supply chain management : a global review of purchasing and supply
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Sales representative departures and customer reassignment strategies in business-to-business markets
Shi, Huanhuan
;
Sridhar, Shrihari
;
Grewal, Rajdeep
; …
- In:
Journal of marketing
81
(
2017
)
2
,
pp. 25-44
Persistent link: https://www.econbiz.de/10011697520
Saved in:
2
Customer orientation structure for Internet-based business-to-business platform firms
Chakravarty, Anindita
;
Kumar, Alok
;
Grewal, Rajdeep
- In:
Journal of marketing
78
(
2014
)
5
,
pp. 1-23
Persistent link: https://www.econbiz.de/10010419910
Saved in:
3
Supplier-selected referrals
Hada, Mahima
;
Grewal, Rajdeep
;
Lilien, Gary L.
- In:
Journal of marketing
78
(
2014
)
2
,
pp. 34-51
Persistent link: https://www.econbiz.de/10010345573
Saved in:
4
Purchasing managers' perceived bias in supplier-selected referrals
Hada, Mahima
;
Grewal, Rajdeep
;
Lilien, Gary L.
- In:
The journal of supply chain management : a global …
49
(
2013
)
4
,
pp. 81-95
Persistent link: https://www.econbiz.de/10010228969
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->