//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Benmiled-Cherif, Héla"
~person:"Krcmar, Helmut"
~person:"Loureiro, Sandra Maria Correia"
~subject:"Customer integration"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Web 2.0"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Customer integration
Social Web
43
Social web
43
Consumer behaviour
16
Konsumentenverhalten
16
Internet marketing
15
Online-Marketing
15
Brand management
14
Markenführung
14
Beziehungsmarketing
13
Relationship marketing
13
Brand image
10
Kundenintegration
10
Markenimage
10
Viral marketing
8
Virales Marketing
8
Innovation management
6
Innovationsmanagement
6
Internet
6
Virtual reality
6
Virtuelle Realität
6
social media
6
Brand
5
Digital platform
5
Digitale Plattform
5
E-commerce
5
Electronic Commerce
5
Emotion
5
Markenartikel
5
Customer satisfaction
4
Digitalisierung
4
Digitization
4
Facebook
4
Innovation
4
Instagram
4
Kundenzufriedenheit
4
Public relations
4
co-creation
4
Öffentlichkeitsarbeit
4
Community
3
more ...
less ...
Online availability
All
Undetermined
3
Free
2
Type of publication
All
Article
8
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Hochschulschrift
2
Aufsatz im Buch
1
Book section
1
Graue Literatur
1
Non-commercial literature
1
Thesis
1
more ...
less ...
Language
All
English
9
German
1
Author
All
Benmiled-Cherif, Héla
Krcmar, Helmut
Loureiro, Sandra Maria Correia
Füller, Johann
10
Brem, Alexander
9
Hajli, Nick
9
Harrigan, Paul
7
Bilgram, Volker
6
Carlson, Jamie
5
Herstatt, Cornelius
5
Leimeister, Jan Marco
5
Nambisan, Satish
5
Shin, Hakseung
5
Albuquerque, Paulo
4
Bretschneider, Ulrich
4
Chatow, Udi
4
Cova, Bernard
4
Jamal, Zainab
4
Janzik, Lars
4
Kamboj, Shampy
4
Lu, Yaobin
4
Perdue, Richard R.
4
Piller, Frank T.
4
Rahman, Mohammad M.
4
Rahman, Zillur
4
Benbya, Hind
3
Berthon, Pierre R.
3
Brodie, Roderick J.
3
Büttgen, Marion
3
Chen, Kay-Yut
3
Constantinides, Efthymios
3
Dahl, Darren W.
3
Ernst, Markus
3
Hollebeek, Linda D.
3
Koller, Hans
3
Malthouse, Edward C.
3
Matzler, Kurt
3
Ogawa, Susumu
3
Paranque, Bernard
3
Pavlidis, Polykarpos
3
more ...
less ...
Published in...
All
Entrepreneurial challenges in the 21st century : creating stakeholder value co-creation
1
International journal of electronic commerce : IJEC
1
International journal of technology marketing : IJTMkt
1
Journal for international business and entrepreneurship development
1
Journal of hospitality marketing & management
1
Journal of promotion management : innovations in planning and applied research
1
The journal of product & brand management
1
World review of entrepreneurship, management and sustainable development
1
more ...
less ...
Source
All
ECONIS (ZBW)
10
Showing
1
-
10
of
10
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Digital platform ecosystems : emergence and value co-creation mechanisms
Hein, Andreas
-
2020
Persistent link: https://www.econbiz.de/10012430320
Saved in:
2
Entwurfsmuster zur Unterstützung kollaborativer Ideenentwicklung in virtuellen Ideen Communities
Huber, Josef Michael Martin
-
2015
Persistent link: https://www.econbiz.de/10010512590
Saved in:
3
Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 147-171
Persistent link: https://www.econbiz.de/10012176591
Saved in:
4
How corporate social responsibility initiatives in social media affect awareness and customer engagement
Loureiro, Sandra Maria Correia
;
Lopes, João
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 419-438
Persistent link: https://www.econbiz.de/10012179034
Saved in:
5
Technological innovation and entrepreneurial co-creation : an analysis of brand identity and virtual brand communities
Benmiled-Cherif, Héla
- In:
Entrepreneurial challenges in the 21st century : …
,
(pp. 251-263)
.
2016
Persistent link: https://www.econbiz.de/10011430590
Saved in:
6
Brand identity and virtual brand community for the success of co-creation
Benmiled-Cherif, Héla
- In:
Journal for international business and entrepreneurship …
9
(
2016
)
2
,
pp. 222-236
Persistent link: https://www.econbiz.de/10011610708
Saved in:
7
Exploring behavioural branding, brand love and brand co-creation
Kaufmann, Hans Rüdiger
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of product & brand management
25
(
2016
)
6
,
pp. 516-526
Persistent link: https://www.econbiz.de/10011587801
Saved in:
8
The influence of brand community on co-creation : a cross national study of the brand AXE in France and Tunisia
Benmiled-Cherif, Héla
;
Kaufmann, Hans Rüdiger
; …
- In:
World review of entrepreneurship, management and …
12
(
2016
)
2/3
,
pp. 285-299
Persistent link: https://www.econbiz.de/10011573426
Saved in:
9
The effect of rating scales on decision quality and user attitudes in online innovation communities
Riedl, Christoph A.
;
Blohm, Ivo
;
Leimeister, Jan Marco
; …
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
3
,
pp. 7-36
Persistent link: https://www.econbiz.de/10009745724
Saved in:
10
Accelerating customer integration into innovation processes using Pico Jobs
Fähling, Jens
;
Blohm, Ivo
;
Krcmar, Helmut
;
Leimeister, …
- In:
International journal of technology marketing : IJTMkt
6
(
2011
)
2
,
pp. 130-147
Persistent link: https://www.econbiz.de/10009405913
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->