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~person:"Berger, Philipp"
~person:"Chekalina, Tatiana"
~subject:"Tourism marketing"
~type_genre:"Case study"
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Strategic marketing in tourism services
1
Tourism review : the official journal of the AIEST
1
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ECONIS (ZBW)
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Benchmarking for destination management organizations : the case of Swiss cities and Alpine destination management
Müller, Hansruedi
;
Berger, Philipp
- In:
Tourism review : the official journal of the AIEST
67
(
2012
)
4
,
pp. 26-39
Persistent link: https://www.econbiz.de/10009686066
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2
Destination brand equity modelling and measurement : a summer tourism case from Sweden
Fuchs, Matthias
;
Chekalina, Tatiana
;
Lexhagen, Maria
- In:
Strategic marketing in tourism services
,
(pp. 95-115)
.
2012
Persistent link: https://www.econbiz.de/10009581760
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