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~person:"Bergiel, Blaise"
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Bergiel, Blaise
Kuchler, Theresa
35
Stroebel, Johannes
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Dwivedi, Yogesh Kumar
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Füller, Johann
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Stephen, Andrew T.
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Tan, Yong
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Filieri, Raffaele
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Tochtermann, Klaus
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Petrova, Maria
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Rita, Paulo
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Walsh, Gianfranco
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Allcott, Hunt
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Gretzel, Ulrike
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Krcmar, Helmut
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Kummer, Michael E.
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Agnihotri, Raj
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Enikolopov, Ruben
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Gu, Bin
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Ruyter, Ko de
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Stieglitz, Stefan
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International journal of electronic marketing and retailing : IJEMR
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Journal of marketing communications
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ECONIS (ZBW)
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Hedonic and utilitarian use of user-generated content on online shopping websites
Hazari, Sunil
;
Bergiel, Blaise
;
Sethna, Beheruz N.
- In:
Journal of marketing communications
23
(
2017
)
6
,
pp. 572-591
Persistent link: https://www.econbiz.de/10011852894
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2
Influence of user generated content in online shopping : impact of gender on purchase behaviour, trust, and intention to purchase
Sethna, Beheruz N.
;
Hazari, Sunil
;
Bergiel, Blaise
- In:
International journal of electronic marketing and …
8
(
2017
)
4
,
pp. 344-371
Persistent link: https://www.econbiz.de/10011858781
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