//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bourgeon-Renault, Dominique"
~person:"Hadwich, Karsten"
~subject:"Brand image"
~subject:"Information technology"
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Veranstaltungsmarketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Information technology
Konsumentenverhalten
Event marketing
6
Event-Marketing
6
Consumer behaviour
3
Dienstleistungsmarketing
2
Erlebnismarketing
2
France
2
Frankreich
2
Kundenmanagement
2
Kundenorientierung
2
Services marketing
2
Behaviour
1
Beziehungsmarketing
1
Competitive advantage
1
Firm performance
1
Informationstechnik
1
Marketing theory
1
Marketingtheorie
1
Museum
1
Nonprofit organization
1
Nonprofit-Organisation
1
Relationship marketing
1
Service-Dominant Logic
1
Service-dominant logic
1
Sport
1
Sports
1
Theorie
1
Theory
1
Unternehmenserfolg
1
Verhalten
1
Wettbewerbsvorteil
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Aufsatz im Buch
1
Book section
1
Language
All
German
1
English
1
French
1
Author
All
Bourgeon-Renault, Dominique
Hadwich, Karsten
Schmitt, Bernd
7
Taheri, Babak
6
Drengner, Jan
5
Jahn, Steffen
5
Bauer, Hans H.
4
Nufer, Gerd
4
Scheinbaum, Angeline Close
4
Brakus, J. Joško
3
Bruhn, Manfred
3
Carlson, Jamie
3
Dias, Álvaro Lopes
3
Ermer, Beatrice
3
Fairley, Sheranne
3
Gaus, Hansjörg
3
Kirchgeorg, Manfred
3
Krishen, Anjala S.
3
Nitschke, Axel
3
Weihe, Kerstin
3
Wong, IpKin Anthony
3
Zarantonello, Lia
3
Ai, Chi-Han
2
Aitken, Rob
2
Akel, Gökhan
2
Altschwager, Teagan
2
Arcodia, Charles
2
Bekmeier-Feuerhahn, Sigrid
2
Benkenstein, Martin
2
Burmann, Christoph
2
Cai, Liping A.
2
Conduit, Jodie
2
Farrington, Thomas
2
Franke, Marie-Kristin
2
Gilmore, James H.
2
Goodman, Steve
2
Gori, Keith
2
Heinrich, Daniel
2
Klaus, Philipp
2
Knobloch, Uli
2
LaTour, Michael S.
2
more ...
less ...
Published in...
All
Customer Experience : Forum Dienstleistungsmanagement
1
International journal of arts management
1
Revue française du marketing
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Impact of mediation devices on the museum visit experience and on visitors' behavioural intentions
Jarrier, Elodie
;
Bourgeon-Renault, Dominique
- In:
International journal of arts management
15
(
2012/13
)
1
,
pp. 18-29
Persistent link: https://www.econbiz.de/10009661421
Saved in:
2
Customer Experience : eine Einführung in die theoretischen und praktischen Problemstellungen
Bruhn, Manfred
;
Hadwich, Karsten
- In:
Customer Experience : Forum Dienstleistungsmanagement
,
(pp. 3-36)
.
2012
Persistent link: https://www.econbiz.de/10014567348
Saved in:
3
Marketing expérientiel et analyse des logiques de consommation du spectacle sportif
Bourgeon-Renault, Dominique
;
Bouchet, Patrick
- In:
Revue française du marketing
212
(
2007
),
pp. 87-104
Persistent link: https://www.econbiz.de/10003483821
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->