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~person:"Bradley, Frank"
~person:"Sheth, Jagdish N."
~subject:"Bibliometrie"
~subject:"Marketing management"
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Bibliometrie
Marketing management
Internationales Marketing
27
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23
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5
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5
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5
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3
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3
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2
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2
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Naresh K. Malhotra
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Welt
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Bradley, Frank
Sheth, Jagdish N.
Berndt, Ralph
11
Fantapié Altobelli, Claudia
11
Sander, Matthias
11
Meissner, Hans Günther
9
McCarthy, Edmund Jerome
7
Perreault, William D.
7
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6
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6
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6
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6
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6
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6
Sousa, Carlos M. P.
6
Voeth, Markus
6
Gabrielsson, Peter
5
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5
Helsen, Kristiaan
5
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5
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Leonidou, Leonidas C.
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Shoham, Aviv
5
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4
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4
Craig, C. S.
4
Ghauri, Pervez N.
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Keegan, Warren J.
4
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4
Mohammad Falahat
4
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Oh, Han-Mo
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Schramm-Klein, Hanna
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Taylor, Charles Raymond
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Legends in marketing
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1
Journal of marketing management : MM
1
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ECONIS (ZBW)
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1
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
2
Marketing strategy
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337120
Saved in:
3
A journey of an accidental marketing scholar
Krishnan, Balaji C.
;
Sheth, Jagdish N.
-
2011
Persistent link: https://www.econbiz.de/10009270374
Saved in:
4
Impact of emerging markets on marketing : rethinking existing perspectives and practices
Sheth, Jagdish N.
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 166-182
Persistent link: https://www.econbiz.de/10009270886
Saved in:
5
Cultural distance and psychic distance : refinements in conceptualisation and measurement
Sousa, Carlos M. P.
;
Bradley, Frank
- In:
Journal of marketing management : MM
24
(
2008
)
5/6
,
pp. 467-488
Persistent link: https://www.econbiz.de/10003746661
Saved in:
6
International marketing strategy
Bradley, Frank
-
1999
-
3rd ed
Persistent link: https://www.econbiz.de/10013474838
Saved in:
7
International marketing strategy
Bradley, Frank
-
1995
-
2. ed.
Persistent link: https://www.econbiz.de/10000426377
Saved in:
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