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~person:"Brady, Michael K."
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Dienstleistungsqualität
10
Service quality
10
Consumer behaviour
9
Konsumentenverhalten
9
Beziehungsmarketing
8
Relationship marketing
8
Customer satisfaction
7
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6
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Online-Handel
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Emotion
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service failure
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Brady, Michael K.
Nijkamp, Peter
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2,232
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American Marketing Association
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Journal of retailing
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Journal of the Academy of Marketing Science
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The journal of services marketing
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Journal of business research : JBR
6
Journal of Business Research
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Journal of service research
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Journal of marketing
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Journal of Consumer Marketing
2
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Brick & mortar shopping in the 21st century
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European Journal of Marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ECONIS (ZBW)
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OLC EcoSci
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RePEc
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Other ZBW resources
4
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11
Organizational service strategy
Brady, Michael K.
;
Arnold, Todd
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
6
,
pp. 785-788
Persistent link: https://www.econbiz.de/10011779511
Saved in:
12
Special issue: service marketing strategy
Brady, Michael K.
(
ed.
);
Arnold, Todd
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011779510
Saved in:
13
Discriminant validity testing in marketing : an analysis, causes for concern, and proposed remedies
Voorhees, Clay M.
;
Brady, Michael K.
;
Calantone, Roger J.
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
1
,
pp. 119-134
Persistent link: https://www.econbiz.de/10011434898
Saved in:
14
Felling close from afar : the role of psychological distance in offsetting distrust in unfamiliar online retailers
Darke, Peter R.
;
Brady, Michael K.
;
Benedicktus, Ray L.
; …
- In:
Journal of retailing
92
(
2016
)
3
,
pp. 287-299
Persistent link: https://www.econbiz.de/10011566698
Saved in:
15
Geysers or bubbling hot springs? : a cross-cultural examination of customer rage from Eastern and Western perspectives
Patterson, Paul G.
;
Brady, Michael K.
;
McColl-Kennedy, …
- In:
Journal of service research : JSR
19
(
2016
)
3
,
pp. 243-259
Persistent link: https://www.econbiz.de/10011665370
Saved in:
16
Less of this one? I'll take it : new insights on the influence of shelf-based scarcity
Robinson, Stacey G.
;
Brady, Michael K.
;
Lemon, Katherine N.
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
4
,
pp. 961-965
Persistent link: https://www.econbiz.de/10011634112
Saved in:
17
Conducting service research that matters
Gustafsson, Anders
;
Aksoy, Lerzan
;
Brady, Michael K.
; …
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 425-429
Persistent link: https://www.econbiz.de/10011418248
Saved in:
18
One firm’s loss is another’s gain : capitalizing on other firms’ service failures
Allen, Alexis M.
;
Brady, Michael K.
;
Robinson, Stacey G.
; …
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
5
,
pp. 648-662
Persistent link: https://www.econbiz.de/10011340264
Saved in:
19
To give or not to give professional services to non-paying clients ; Professionals' giving backstory
McColl-Kennedy, Janet R.
;
Patterson, Paul G.
;
Brady, …
- In:
Journal of service management
26
(
2015
)
3
,
pp. 426-459
Persistent link: https://www.econbiz.de/10011389031
Saved in:
20
Assessing the value of commonly used methods for measuring customer value : a multi-setting empirical study
Leroi-Werelds, Sara
;
Streukens, Sandra
;
Brady, Michael K.
; …
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
4
,
pp. 430-451
Persistent link: https://www.econbiz.de/10010383809
Saved in:
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