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~person:"Brito, Duarte"
~person:"Indounas, Kostis"
~type:"article"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Conference paper"
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Search: subject_exact:"Bundling strategy"
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Bundling strategy
5
Leistungsbündel
5
Preismanagement
5
Pricing strategy
5
Dienstleistungssektor
3
Industrie
3
Manufacturing industries
3
Service industry
3
Bilateral bundling
2
Firm performance
2
Preisdifferenzierung
2
Price discrimination
2
Services
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Theorie
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Theory
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Unternehmenserfolg
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Antecedents
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B-to-B-Marketing
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Bundled discounts
1
Business-to-business marketing
1
Company performance
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Competitive advantage
1
Dienstleistung
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Duopol
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Duopoly
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Industrial services
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Lieferantenmanagement
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Monopol
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Preiswettbewerb
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Price competition
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Princing strategy
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Product differentiation
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Produktdifferenzierung
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Strategic management
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Strategic pricing
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Aufsatz in Zeitschrift
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Brito, Duarte
Indounas, Kostis
Gebauer, Heiko
31
Kohtamäki, Marko
26
Parida, Vinit
26
Kowalkowski, Christian
24
Baines, Tim
14
Raddats, Chris
14
Rabetino, Rodrigo
13
Vendrell-Herrero, Ferran
13
Ulaga, Wolfgang
12
Bigdeli, Ali Ziaee
10
Kindström, Daniel
10
Vaillant, Yancy
9
Wincent, Joakim
9
Burton, Jamie
8
Sjödin, Rönnberg David
8
Witell, Lars
8
Bustinza, Oscar F.
7
Choi, Jay Pil
7
Derudder, Ben
7
Lafuente, Esteban
7
Lay, Gunter
7
Nordin, Fredrik
7
Durugbo, Christopher
6
Erkoyuncu, John Ahmet
6
Fleisch, Elgar
6
Huikkola, Tuomas
6
Paiola, Marco
6
Parry, Glenn
6
Saccani, Nicola
6
Zolkiewski, Judy
6
Bhargava, Hemant K.
5
Cao, Qingning
5
Coreynen, Wim
5
Eggert, Andreas
5
Hakanen, Taru
5
Hallikas, Jukka
5
Kreye, Melanie E.
5
Matthyssens, Paul
5
Menicucci, Domenico
5
O'Farrell, Patrick N.
5
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The journal of business & industrial marketing
2
Economics letters
1
The Scandinavian journal of economics
1
The journal of services marketing
1
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ECONIS (ZBW)
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The adoption of strategic pricing by industrial service firms
Indounas, Kostis
- In:
The journal of business & industrial marketing
30
(
2015
)
5
,
pp. 521-535
Persistent link: https://www.econbiz.de/10011339892
Saved in:
2
Interfirm bundling and vertical product differentiation
Brito, Duarte
;
Vasconcelos, Helder
- In:
The Scandinavian journal of economics
117
(
2015
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10011341297
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3
The antecedents of strategic pricing and its effect on company performance in the case of industrial service firms
Indounas, Kostis
- In:
The journal of services marketing
28
(
2014
)
5
,
pp. 402-413
Persistent link: https://www.econbiz.de/10010419901
Saved in:
4
Bundled discounts : strategic substitutes or complements?
Brito, Duarte
;
Vasconcelos, Helder
- In:
Economics letters
124
(
2014
)
2
,
pp. 278-282
Persistent link: https://www.econbiz.de/10010493636
Saved in:
5
Successful industrial service pricing
Indounas, Kostis
- In:
The journal of business & industrial marketing
24
(
2009
)
2
,
pp. 86-97
Persistent link: https://www.econbiz.de/10009524611
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