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~person:"Brooksworth, Frederica"
~person:"Merlo, Elisabetta"
~subject:"Fashion"
~type_genre:"Book section"
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Fashion
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Bekleidungsindustrie
4
Clothing industry
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Emerging economies
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Fashion marketing
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Schwellenländer
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Consumer behaviour
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Brooksworth, Frederica
Merlo, Elisabetta
Henninger, Claudia E.
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Mogaji, Emmanuel
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Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
2
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
2
European business and brand building : [the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]
1
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1
Fashion
marketing in emerging economies : an introduction
Brooksworth, Frederica
;
Mogaji, Emmanuel
;
Bosah, Genevieve
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 3-20)
.
2023
Persistent link: https://www.econbiz.de/10013543042
Saved in:
2
Brand, consumer and sustainability perspectives in
fashion
marketing : conclusion and research agenda
Brooksworth, Frederica
;
Mogaji, Emmanuel
;
Bosah, Genevieve
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 267-278)
.
2023
Persistent link: https://www.econbiz.de/10013543251
Saved in:
3
Fashion
marketing in emerging economies volume II : South American, Asian and African perspectives
Brooksworth, Frederica
;
Mogaji, Emmanuel
;
Bosah, Genevieve
- In:
Fashion Marketing in Emerging Economies Volume II : …
,
(pp. 3-16)
.
2023
Persistent link: https://www.econbiz.de/10013543338
Saved in:
4
South American, Asian and African perspectives in
fashion
marketing : conclusion and research agenda
Brooksworth, Frederica
;
Mogaji, Emmanuel
;
Bosah, Genevieve
- In:
Fashion Marketing in Emerging Economies Volume II : …
,
(pp. 271-285)
.
2023
Persistent link: https://www.econbiz.de/10013543401
Saved in:
5
The ascendance of the Italian
fashion
brands
Merlo, Elisabetta
- In:
European business and brand building : [the papers of …
,
(pp. 137-154)
.
2012
Persistent link: https://www.econbiz.de/10009520619
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