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~person:"Brower, Tracy R."
~person:"Han, Heesup"
~person:"Thi Thu Hoai Phan"
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Green marketing
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Brower, Tracy R.
Han, Heesup
Thi Thu Hoai Phan
Kumar, Prashant
10
Polonsky, Michael Jay
10
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8
Khare, Arpita
8
Leonidou, Constantinos N.
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Bang Nguyen Viet
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Journal of travel and tourism marketing
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International journal of hospitality management
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Journal of strategic marketing
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ECONIS (ZBW)
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Sustainability à la carte : a systematic review of green restaurant research : 2010-2023
Yong, Rachel Yuen May
;
Chua, Bee-Lia
;
Pipatpong Fakfare
; …
- In:
Journal of travel and tourism marketing
41
(
2024
)
4
,
pp. 508-537
Persistent link: https://www.econbiz.de/10014513666
Saved in:
2
Special issue: green marketing : consumption and development of sustainable tourism and hospitality : editorial
Han, Heesup
;
Chua, Bee-Lia
;
Pipatpong Fakfare
- In:
Journal of travel and tourism marketing
41
(
2024
)
4
,
pp. 451-452
Persistent link: https://www.econbiz.de/10014513660
Saved in:
3
Evaluating the purchase behaviour of organic food by young consumers in an emerging market economy
Thu Huong Pham
;
Nguyen, Ninh
;
Thi Thu Hoai Phan
;
Nam …
- In:
Journal of strategic marketing
27
(
2019
)
6
,
pp. 540-556
Persistent link: https://www.econbiz.de/10012202773
Saved in:
4
How do green attributes elicit pro-environmental behaviors in guests? : the case of green hotels in Vietnam
Ho Le Thu Trang
;
Lee, Jin-soo
;
Han, Heesup
- In:
Journal of travel and tourism marketing
36
(
2019
)
1
,
pp. 14-28
Persistent link: https://www.econbiz.de/10012179359
Saved in:
5
Hotel customers' environmentally responsible behavioral intention : impact of key constructs on decision in green consumerism
Han, Heesup
;
Martin, E. F.
- In:
International journal of hospitality management
45
(
2015
),
pp. 22-33
Persistent link: https://www.econbiz.de/10010503905
Saved in:
6
Longitudinal study of green marketing strategies that influence Millennials
Smith, Katherine Taken
;
Brower, Tracy R.
- In:
Journal of strategic marketing
20
(
2012
)
6
,
pp. 535-551
Persistent link: https://www.econbiz.de/10009663969
Saved in:
7
Empirical investigation of the roles of attitudes toward green behaviors, overall image, gender, and age in hotel customers' eco-friendly decision-making process
Han, Heesup
;
Hsu, Li-tzang Jane
;
Lee, Jin-soo
- In:
International journal of hospitality management
28
(
2009
)
4
,
pp. 519-528
Persistent link: https://www.econbiz.de/10003875714
Saved in:
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