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~person:"Byon, Kevin K."
~person:"Jang, Wonseok"
~person:"Katz, Matthew"
~person:"Kim, Sungkyung"
~person:"Yoshida, Masayuki"
~subject:"Altersgruppe"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Sport club"
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Altersgruppe
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Sport organization
22
Sportorganisation
22
Consumer behaviour
21
Professional sports
21
Profisport
21
Sportmarketing
21
Sports marketing
21
Football
15
Fußball
15
Arbeitsgruppe
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Team
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Social Web
7
Social web
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Sport
7
Brand management
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Markenführung
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Personality psychology
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Persönlichkeitspsychologie
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Sports
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team identification
5
Beziehungsmarketing
4
Brand image
4
Markenimage
4
Relationship marketing
4
Satisfaction
4
Team identification
4
consumer behavior
4
fan identification
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Social psychology
3
Sozialpsychologie
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Sport event
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Sportveranstaltung
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Zufriedenheit
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Club theory
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Clubtheorie
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Byon, Kevin K.
Jang, Wonseok
Katz, Matthew
Kim, Sungkyung
Yoshida, Masayuki
Heere, Bob
8
Kunkel, Thilo
8
Delia, Elizabeth B.
7
McDonald, Heath
7
Wann, Daniel L.
7
Doyle, Jason P.
6
Funk, Daniel C.
6
Shuv-Ami, Avichai
6
Uhrich, Sebastian
6
Biscaia, Rui
5
Kim, Yu Kyoum
5
Ko, Yong Jae
5
Lock, Daniel
5
Sveinson, Katherine
5
Ahn, Taesoo
4
Anagnostopoulos, Christos
4
Baker, Thomas A., III.
4
Drayer, Joris
4
Havard, Cody T.
4
Hoeber, Larena
4
Theodorakis, Nicholas D.
4
Vrontis, Demetris
4
Zhang, James J.
4
Asada, Akira
3
Behnam, Mohsen
3
Behrens, Anton
3
Cayolla, Ricardo
3
Chang, Yonghwan
3
Delshab, Vahid
3
Filo, Kevin
3
Inoue, Yuhei
3
James, Jeffrey D.
3
Kwak, Dae Hee
3
Lee, Jin Kyun
3
Manoli, Argyro Elisavet
3
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Journal of sport management : the official journal of the North American Society of Sport Management
6
Sport management review
4
Sport marketing quarterly : preferred journal of the Sport Marketing Association
4
European Sport management quarterly : ESMQ
2
International journal of sports marketing & sponsorship
2
Corporate reputation review
1
Journal of retailing and consumer services
1
Journal of strategic marketing
1
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ECONIS (ZBW)
21
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1
Transforming sport consumption : exploring motivated sport fans innovativeness in the context of AR live sport streaming
Kim, Sungkyung
;
Manoli, Argyro Elisavet
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
2
,
pp. 444-463
Persistent link: https://www.econbiz.de/10014505232
Saved in:
2
How changes in team performance impact team identity
Mansfield, Aaron C.
;
Delia, Elizabeth B.
;
Reifurth, …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
4
,
pp. 332-342
Persistent link: https://www.econbiz.de/10014475748
Saved in:
3
From horizontal to vertical relationships : how online community identification fosters sport fans' team identification and behavioural intentions
Kim, Sungkyung
;
Manoli, Argyro Elisavet
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10014232437
Saved in:
4
Feeling vital by watching sport : the roles of team identification and stadium attendance in enhancing subjective vitality
Yoshida, Masayuki
;
Sato, Mikihiro
;
Doyle, Jason P.
- In:
Journal of sport management : the official journal of …
37
(
2023
)
4
,
pp. 229-242
Persistent link: https://www.econbiz.de/10014318067
Saved in:
5
An analysis of identity conflict among health-conscious sport fans
Mansfield, Aaron C.
;
Melton, E. Nicole
;
Katz, Matthew
- In:
Journal of sport management : the official journal of …
36
(
2022
)
6
,
pp. 600-612
Persistent link: https://www.econbiz.de/10014246140
Saved in:
6
The identity work of health-conscious sport fans
Mansfield, Aaron C.
;
Katz, Matthew
;
Delia, Elizabeth B.
- In:
Journal of sport management : the official journal of …
36
(
2022
)
4
,
pp. 330-340
Persistent link: https://www.econbiz.de/10013325420
Saved in:
7
Building team brand equity through perceived CSR : the mediating role of dual identification
Kim, Sungkyung
;
Manoli, Argyro Elisavet
- In:
Journal of strategic marketing
30
(
2022
)
3
,
pp. 281-295
Persistent link: https://www.econbiz.de/10013284052
Saved in:
8
Do humanized team mascots attract new fans? : application and extension of the anthropomorphism theory
Ko, Yong Jae
;
Asada, Akira
;
Jang, Wonseok
;
Kim, Daehwan
; …
- In:
Sport management review
25
(
2022
)
5
,
pp. 820-846
Persistent link: https://www.econbiz.de/10014277029
Saved in:
9
Understanding the lack of team identification research in women's sport
Delia, Elizabeth B.
;
Katz, Matthew
;
Armstrong, Cole G.
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
1
,
pp. 58-68
Persistent link: https://www.econbiz.de/10012519171
Saved in:
10
Social media content strategy for sport clubs to drive fan engagement
Annamalai, Balamurugan
;
Yoshida, Masayuki
;
Varshney, Sanjeev
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012648956
Saved in:
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