//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Cadogan, John W."
~person:"Khan, Imran"
~person:"Park, C. Whan"
~subject:"Brand satisfaction"
~subject:"Messung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenidentität"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Brand satisfaction
Messung
Brand image
34
Markenimage
34
Brand management
31
Markenführung
31
Consumer behaviour
20
Konsumentenverhalten
20
Brand
17
Markenartikel
17
Beziehungsmarketing
12
Relationship marketing
12
Brand experience
8
Brand loyalty
5
Corporate Social Responsibility
4
Corporate social responsibility
4
Measurement
4
Brand extension
3
CSR
3
Customer satisfaction
3
Hotel industry
3
Hotellerie
3
Internet marketing
3
Kundenzufriedenheit
3
Markentransfer
3
Markentreue
3
Online-Marketing
3
Antecedents
2
Bibliometrics
2
Bibliometrie
2
Brand-self connections
2
Confidence
2
Einzelhandel
2
Holiday behaviour
2
ISM
2
Marketing management
2
Marketingmanagement
2
Millennials
2
Performance measurement
2
Performance-Messung
2
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Aufsatz im Buch
1
Book section
1
Language
All
English
6
Author
All
Cadogan, John W.
Khan, Imran
Park, C. Whan
Farsky, Mario
5
Sattler, Henrik
5
Bentele, Günter
4
Goldfarb, Avi
4
Hoepfner, Jörg
4
Lehmann, Donald R.
4
Moorthy, Sridhar
4
Rahman, Zillur
4
Buchele, Mark-Steffen
3
Christodoulides, George
3
De Chernatony, Leslie
3
Höfer, Björn
3
Liebert, Tobias
3
Perrey, Jesko
3
Romaniuk, Jenni
3
Rossiter, John R.
3
Schnittka, Oliver
3
Zarantonello, Lia
3
Ailawadi, Kusum L.
2
Attri, Rekha
2
Azar, Pablo
2
Bagozzi, Richard P.
2
Borkovsky, Ron N.
2
Bosch, Volker
2
Cho, Eunjoo
2
Cuneo, Andres
2
Decker, Reinhold
2
Dolnicar, Sara
2
Eggers, Felix
2
Fetscherin, Marc
2
Fiore, Ann Marie
2
French, Alan
2
Fuller, Matthew
2
Groenen, Patrick J. F.
2
Grün, Bettina
2
Haviv, Avery M.
2
Hsu, Cathy H. C.
2
Ishaq, Muhammad Ishtiaq
2
more ...
less ...
Published in...
All
Handbook of brand relationships
1
International journal of contemporary hospitality management
1
International marketing review
1
Journal of business research : JBR
1
Marketing intelligence & planning
1
The international journal of bank marketing : IJBM
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Development of a scale to measure hotel brand experiences
Khan, Imran
;
Rahman, Zillur
- In:
International journal of contemporary hospitality management
29
(
2017
)
1
,
pp. 268-287
Persistent link: https://www.econbiz.de/10011611188
Saved in:
2
The concept of online corporate brand experience : an empirical assessment
Khan, Imran
;
Rahman, Zillur
;
Ratma, Mobin
- In:
Marketing intelligence & planning
34
(
2016
)
5
,
pp. 711-730
Persistent link: https://www.econbiz.de/10011534943
Saved in:
3
The role of customer brand engagement and brand experience in online banking
Khan, Imran
;
Rahman, Zillur
;
Fatma, Mobin
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
7
,
pp. 1025-1041
Persistent link: https://www.econbiz.de/10011618717
Saved in:
4
Consumer-based brand equity measurement : lessons learned from an international study
Christodoulides, George
;
Cadogan, John W.
;
Veloutsou, …
- In:
International marketing review
32
(
2015
)
3/4
,
pp. 307-328
Persistent link: https://www.econbiz.de/10011342734
Saved in:
5
An evaluation of nonprofit brand image : towards a better conceptualization and measurement
Michaelidou, Nina
;
Micevski, Milena
;
Cadogan, John W.
- In:
Journal of business research : JBR
68
(
2015
)
8
,
pp. 1657-1666
Persistent link: https://www.econbiz.de/10011317108
Saved in:
6
The connection-prominence attachment model (CPAM) : a conceptual and methodological exploration of brand attachment
Park, C. Whan
;
Priester, Joseph R.
;
MacInnis, Deborah J.
; …
- In:
Handbook of brand relationships
,
(pp. 327-341)
.
2009
Persistent link: https://www.econbiz.de/10003915633
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->