//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Casaló, Luis V."
~person:"Ruyter, Ko de"
~type_genre:"Article in journal"
~type_genre:"Handbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Medien"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Social Web
25
Social web
25
Consumer behaviour
13
Konsumentenverhalten
13
Internet marketing
6
Online-Marketing
6
Beziehungsmarketing
5
Relationship marketing
5
Viral marketing
5
Virales Marketing
5
Online retailing
4
Online-Handel
4
Communication
3
Customer satisfaction
3
Digital platform
3
Digitale Plattform
3
Instagram
3
Kommunikation
3
Kundenzufriedenheit
3
Text
3
Brand management
2
Emotion
2
Internet
2
Markenführung
2
Social media
2
Social network
2
Social relations
2
Soziale Beziehungen
2
Soziales Netzwerk
2
Spain
2
Spanien
2
Tourism industry
2
Tourismuswirtschaft
2
Usefulness
2
Virtual reality
2
Virtuelle Realität
2
Web 2.0 technologies
2
Web 2.0-Technologien
2
social media
2
speech act theory
2
more ...
less ...
Online availability
All
Undetermined
7
Free
2
Type of publication
All
Article
26
Type of publication (narrower categories)
All
Article in journal
Handbuch
Aufsatz in Zeitschrift
26
Arbeitspapier
1
Aufsatz im Buch
1
Book section
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
more ...
less ...
Language
All
English
26
Author
All
Casaló, Luis V.
Ruyter, Ko de
Dwivedi, Yogesh Kumar
29
Law, Chun Hung Roberts
23
Loureiro, Sandra Maria Correia
21
Füller, Johann
20
Filieri, Raffaele
19
Hajli, Nick
19
Harrigan, Paul
19
Pitt, Leyland F.
19
Rita, Paulo
19
Agnihotri, Raj
17
Flavián Blanco, Carlos
17
Tan, Yong
17
Qiu, Liangfei
16
Bigné Alcañiz, J. Enrique
15
Laurell, Christofer
15
Vrontis, Demetris
15
Whinston, Andrew B.
15
Dennis, Alan
14
Dhir, Amandeep
14
Haenlein, Michael
14
Kane, Gerald C.
14
Akram, Umair
13
Hennig-Thurau, Thorsten
13
Ko, Eunju
13
Rana, Nripendra P.
13
Schweidel, David A.
13
Stephen, Andrew T.
13
Wirtz, Bernd W.
13
Hinz, Oliver
12
Hudders, Liselot
12
Lu, Yaobin
12
Luo, Xin
12
Sandström, Christian
12
Saxton, Gregory D.
12
Ye, Qiang
12
Berthon, Pierre R.
11
Chan-Olmsted, Sylvia M.
11
Dolen, Willemijn M. van
11
more ...
less ...
Published in...
All
Journal of business research : JBR
4
Psychology & marketing
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
International journal of electronic commerce : IJEC
2
Journal of marketing communications
2
Journal of service research : JSR
2
International journal of electronic marketing and retailing : IJEMR
1
International journal of hospitality management
1
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of management information systems : JMIS
1
Journal of retailing
1
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
The journal of consumer marketing
1
Tourism management : research, policies, practice
1
more ...
less ...
Source
All
ECONIS (ZBW)
26
Showing
1
-
10
of
26
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effects of voice assistant recommendations on consumer behavior
Flavián Blanco, Carlos
;
Akdim, Khaoula
;
Casaló, Luis V.
- In:
Psychology & marketing
40
(
2023
)
2
,
pp. 328-346
Persistent link: https://www.econbiz.de/10014290680
Saved in:
2
How to strategically choose or combine augmented and virtual reality for improved online experiential retailing
Hilken, Tim
;
Chylinski, Mathew
;
Keeling, Debbie I.
; …
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 495-507
Persistent link: https://www.econbiz.de/10012817124
Saved in:
3
Influencers and brands successful collaborations : a mutual reinforcement to promote products and services on social media
Ibáñez-Sánchez, Sergio
;
Flavián, Marta
;
Casaló, Luis V.
- In:
Journal of marketing communications
28
(
2022
)
5
,
pp. 469-486
Persistent link: https://www.econbiz.de/10013371041
Saved in:
4
Be creative, my friend! : engaging users on Instagram by promoting positive emotions
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
130
(
2021
),
pp. 416-425
Persistent link: https://www.econbiz.de/10012544844
Saved in:
5
Influencers on Instagram : antedecents and consequences of opinion leadership
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 510-519
Persistent link: https://www.econbiz.de/10012287955
Saved in:
6
Unveiling what is written in the stars : analyzing explicit, implicit, and discourse patterns of sentiment in social media
Ordenes, Francisco Villarroel
;
Ludwig, Stephan
;
Ruyter, …
- In:
Journal of consumer research : JCR ; an …
43
(
2017
)
6
,
pp. 875-894
Persistent link: https://www.econbiz.de/10011770780
Saved in:
7
Decoding social media speak : developing a speech act theory research agenda
Ludwig, Stephan
;
Ruyter, Ko de
- In:
The journal of consumer marketing
33
(
2016
)
2
,
pp. 124-134
Persistent link: https://www.econbiz.de/10011524150
Saved in:
8
Untangling a web of lies : exploring automated detection of deception in computer-mediated communication
Ludwig, Stephan
;
Laer, Tom van
;
Ruyter, Ko de
; …
- In:
Journal of management information systems : JMIS
33
(
2016
)
2
,
pp. 511-541
Persistent link: https://www.econbiz.de/10011616128
Saved in:
9
Providing online public services successfully : the role of confirmation of citizens' expectations
Belanche, Daniel
;
Casaló, Luis V.
;
Flavián Blanco, Carlos
- In:
International review on public and nonprofit marketing …
7
(
2010
)
2
,
pp. 167-184
Persistent link: https://www.econbiz.de/10008667913
Saved in:
10
Do online hotel rating schemes influence booking behaviors?
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
International journal of hospitality management
49
(
2015
),
pp. 28-36
Persistent link: https://www.econbiz.de/10011377610
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->