Providing online public services successfully : the role of confirmation of citizens' expectations
Year of publication: |
2010
|
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Authors: | Belanche, Daniel ; Casaló, Luis V. ; Flavián Blanco, Carlos |
Published in: |
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing. - Berlin : Springer, ISSN 1865-1984, ZDB-ID 2396950-7. - Vol. 7.2010, 2, p. 167-184
|
Subject: | Öffentliche Dienstleistung | Public services | Internet | Mediennutzung | Media usage | Kundenzufriedenheit | Customer satisfaction | Virales Marketing | Viral marketing | Spanien | Spain |
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