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~person:"Chen McCain, Shiang-Lih"
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Beziehungsmarketing
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Consumer behaviour
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Chen McCain, Shiang-Lih
Bruhn, Manfred
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Homburg, Christian
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Bauer, Hans H.
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Sickel, Christian
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International journal of contemporary hospitality management
1
Tourism economics : the business and finance of tourism and recreation
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ECONIS (ZBW)
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The relationship between casino corporate social responsibility and casino customer loyalty
Chen McCain, Shiang-Lih
;
Lolli, Jeffrey C.
;
Liu, Emma
; …
- In:
Tourism economics : the business and finance of tourism …
25
(
2019
)
4
,
pp. 569-592
Persistent link: https://www.econbiz.de/10012182076
Saved in:
2
Transitioning loyalty programs : a commentary on "the relationship between customer loyalty and customer satisfaction"
Bowen, John T.
;
Chen McCain, Shiang-Lih
- In:
International journal of contemporary hospitality management
27
(
2015
)
3
,
pp. 415-430
Persistent link: https://www.econbiz.de/10011308462
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