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~person:"Cho, Wooje"
~person:"Zang, Zhimei"
~person:"Zwecker, Christof"
~subject:"Customer retention"
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Customer retention
Customer acquisition
3
Kundengewinnung
3
Beziehungsmarketing
2
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2
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1
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1
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Cho, Wooje
Zang, Zhimei
Zwecker, Christof
Livne, Gilad
2
Robier, Johannes
2
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2
Sørensen, Flemming
2
Talmor, Eli
2
Abolhassan, Ferri
1
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1
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1
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Carolin, Bock
1
Chang, Woojung
1
Einav, Liran
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Asia Pacific journal of marketing and logistics
1
Diskussionsbeiträge zu Marketing und Vertrieb : Schriftenreihe der FHDW Hannover
1
The journal of business & industrial marketing
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ECONIS (ZBW)
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Contingent conditions on the effectiveness of salesperson acquisition-retention ambidexterity : the motivation-opportunity-ability framework
Zheng, Yaqin
;
Liu, Dong
;
Zheng, Yi
;
Zang, Zhimei
- In:
The journal of business & industrial marketing
37
(
2022
)
5
,
pp. 1111-1126
Persistent link: https://www.econbiz.de/10013399868
Saved in:
2
Unlatching or latching a door to the competitor
Cho, Wooje
;
Chang, Woojung
;
Lee, Dongryul
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
6
,
pp. 1245-1265
Persistent link: https://www.econbiz.de/10013391031
Saved in:
3
Der Konsument im Mittelpunkt - Ansprache und Umsetzung des Kundenkontakts
Spandl, Torsten
(
ed.
);
Zwecker, Christof
(
ed.
)
-
2021
Persistent link: https://www.econbiz.de/10012386891
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