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~person:"Choudhary, Bushra"
~person:"Das, Gopal"
~person:"Medhekar-Smith, Anita"
~subject:"Brand management"
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Choudhary, Bushra
Das, Gopal
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Emerging research on Islamic marketing and tourism in the global economy
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International Journal of Hospitality and Event Management
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International journal of pharmaceutical and healthcare marketing : IJPHM
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Rebranding of destination quality through wellness tourism
Barnwal, Monika
;
Choudhary, Bushra
;
Kumar, Vijay
; …
- In:
International Journal of Hospitality and Event Management
2
(
2022
)
3/4
,
pp. 247-260
Persistent link: https://www.econbiz.de/10014308021
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2
A measure of medical tourism destination brand equity
Das, Gopal
;
Mukherjee, Srabanti
- In:
International journal of pharmaceutical and healthcare …
10
(
2016
)
1
,
pp. 104-128
Persistent link: https://www.econbiz.de/10011563862
Saved in:
3
Halal branding for medical tourism : case of Indian hospitals
Medhekar-Smith, Anita
;
Haq, Farooq
- In:
Emerging research on Islamic marketing and tourism in …
,
(pp. 160-189)
.
2015
Persistent link: https://www.econbiz.de/10010417092
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