//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Cobbs, Joe B."
~person:"Depken, Craig A."
~subject:"Sports marketing"
~subject:"Technischer Fortschritt"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Formel 1"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Sports marketing
Technischer Fortschritt
Motorsport
9
Sponsoring
5
Sponsorship
5
Professional sports
4
Profisport
4
Sport event
4
Sportveranstaltung
4
Sportmarketing
3
Beziehungsmarketing
2
Competition
2
Consumer behaviour
2
Empirical method
2
Empirische Methode
2
Konsumentenverhalten
2
NASCAR
2
Relationship marketing
2
Wettbewerb
2
2007-2009
1
Advertising
1
Advertising effects
1
Brand Loyalty
1
Brand loyalty
1
Brand management
1
Fernsehwerbung
1
Human Capital
1
Human capital
1
Humankapital
1
Markenführung
1
Markentreue
1
Marketing
1
Motorsports
1
Nepotism
1
Network
1
Netzwerk
1
Return on Investment
1
Return on investment
1
Social capital
1
Sozialkapital
1
Sport
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
2
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
All
English
3
Author
All
Cobbs, Joe B.
Depken, Craig A.
Boi, Kathryn
2
Cobbs, Joe
2
DeGaris, Larry
2
Groothuis, Peter Andrew
2
Hylton, Melissa
2
Jenkins, Mark
2
Lucas, Christian
2
Reuter, Bettina
2
Young, Joyce A.
2
Amato, Christie H.
1
Aversa, Paolo
1
Bahng, Chang-ki
1
Beissel, Adam S.
1
Bodkin, Charles D.
1
Boyd, Tom
1
Braunstein, Jessica R.
1
Cadwallader, Susan
1
Chung, Kyu-soo
1
Cobs, Joe
1
DePerno, Daniel
1
Dodds, Mark
1
Eddy, Terry
1
Evans, Zachary
1
Furnari, Santi
1
Gailey, Edward D.
1
Green, Chris
1
Groza, Mark D.
1
Haasper, Florian
1
Haefliger, Stefan
1
Han, Peter
1
Heisey, Kevin
1
Kang, Hyun Min
1
Leng, Ho Keat
1
Mueller, Thomas S.
1
Newman, Joshua I.
1
Næss, Hans Erik
1
O'Connell, Jim
1
Peters, Cara
1
more ...
less ...
Published in...
All
Applied economics
1
Department of Economics working paper
1
The journal of business & industrial marketing
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Family connections in motorsports : the case of Formula One
Depken, Craig A.
;
Groothuis, Peter Andrew
;
Rotthoff, Kurt W.
-
2016
Persistent link: https://www.econbiz.de/10011575660
Saved in:
2
Influences on sponsorship deals in NASCAR : indirect evidence from time on camera
Rotthoff, Kurt William
;
Depken, Craig A.
;
Groothuis, …
- In:
Applied economics
46
(
2014
)
19/21
,
pp. 2277-2289
Persistent link: https://www.econbiz.de/10010417274
Saved in:
3
The dynamics of relationship marketing in international sponsorship networks
Cobbs, Joe B.
- In:
The journal of business & industrial marketing
26
(
2011
)
8
,
pp. 590-601
Persistent link: https://www.econbiz.de/10009410778
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->