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~person:"Cuthbertson, Richard W."
~person:"Gudergan, Siegfried"
~person:"Lusch, Robert F."
~subject:"Beziehungsmarketing"
~subject:"Resource-based view"
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Search: subject_exact:"Service-Dominant Logic"
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Beziehungsmarketing
Resource-based view
Service-Dominant Logic
37
Service-dominant logic
37
Marketing theory
19
Marketingtheorie
19
Betriebliche Wertschöpfung
13
Value creation
13
Dienstleistung
7
Dienstleistungsmarketing
7
Services marketing
7
Relationship marketing
6
Services
6
service-dominant logic
6
Competitive advantage
5
Ressourcenorientierter Ansatz
5
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5
Customer integration
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Kundenintegration
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Co-creation
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History of economic thought
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S-D logic
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Service industry
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3
Ökonomische Ideengeschichte
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Absatz
2
Criticism
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Customer satisfaction
2
Dienstleistungsmanagement
2
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2
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2
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2
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11
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Cuthbertson, Richard W.
Gudergan, Siegfried
Lusch, Robert F.
Vargo, Stephen L.
10
Edvardsson, Bo
5
Hughes, Tim
4
Akaka, Melissa Archpru
3
Alexander Joseph Ibnu Wibowo
3
Baglieri, Enzo
3
Busser, James A.
3
Drengner, Jan
3
Grönroos, Christian
3
Hilton, Toni
3
Horbel, Chris
3
Ng, Irene
3
Shulga, Lenna V.
3
Aarikka-Stenroos, Leena
2
Albinsson, Pia A.
2
Andreini, Daniela
2
Bai, Billy
2
Behnam, Mohsen
2
Brodie, Roderick J.
2
Cassia, Fabio
2
Chan, Eric S. W.
2
Chathoth, Prakash K.
2
Colurcio, Maria
2
Corsaro, Daniela
2
Dai, Hua
2
Furrer, Olivier
2
Gummerus, Johanna
2
Harrigan, Paul
2
Harrington, Robert J.
2
Helkkula, Anu
2
Hollebeek, Linda D.
2
Hu, Tao
2
Jaakkola, Elina
2
Jahn, Steffen
2
Johnson, Lester W.
2
Katsifaraki, Georgia D.
2
Komulainen, Hanna
2
Kuusela, Hannu
2
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Journal of the Academy of Marketing Science
2
Academy of Management perspectives : AMP
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business market management : jbm
1
Journal of business research : JBR
1
Journal of service research : JSR
1
Journal of service theory and practice : JSTP
1
Management information systems : mis quarterly
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
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ECONIS (ZBW)
11
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1
Digital services and competitive advantage : strengthening the links between RBV, KBV, and innovation
Cuthbertson, Richard W.
;
Furseth, Peder Inge
- In:
Journal of business research : JBR
152
(
2022
),
pp. 168-176
Persistent link: https://www.econbiz.de/10013493969
Saved in:
2
The role of cocreation and dynamic capabilities in service provision and performance : a configurational study
Wilden, Ralf
;
Gudergan, Siegfried
;
Akaka, M. A.
; …
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 43-57
Persistent link: https://www.econbiz.de/10012026097
Saved in:
3
Service systems : a broadened framework and research agenda on value propositions, engagement, and service experience
Chandler, Jennifer D.
;
Lusch, Robert F.
- In:
Journal of service research : JSR
18
(
2015
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10010483444
Saved in:
4
Service-dominant orientation, dynamic capabilities and firm performance
Wilden, Ralf
;
Gudergan, Siegfried
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
4
,
pp. 808-832
Persistent link: https://www.econbiz.de/10011730634
Saved in:
5
Service-dominant logic 2025
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
1
,
pp. 46-67
Persistent link: https://www.econbiz.de/10011671917
Saved in:
6
A service perspective for human capital resources : a critical base for strategy implementation
Greer, Charles R.
;
Lusch, Robert F.
;
Hitt, Michael A.
- In:
Academy of Management perspectives : AMP
31
(
2017
)
2
,
pp. 137-158
Persistent link: https://www.econbiz.de/10011702025
Saved in:
7
Service innovation : a service-dominant logic perspective
Lusch, Robert F.
;
Nambisan, Satish
- In:
Management information systems : mis quarterly
39
(
2015
)
1
,
pp. 155-175
Persistent link: https://www.econbiz.de/10010505863
Saved in:
8
"Relationship" in transition : an introduction to the special issue on relationship and service-dominant logic
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Journal of business market management : jbm
4
(
2010
)
4
,
pp. 167-168
Persistent link: https://www.econbiz.de/10008758138
Saved in:
9
Service-dominant logic : a guiding framework for inbound marketing
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
26
(
2009
)
6
,
pp. 6-10
Persistent link: https://www.econbiz.de/10003912456
Saved in:
10
Service-dominant logic : continuing the evolution
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10003679216
Saved in:
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