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~person:"Das, Gopal"
~person:"Prentice, Catherine"
~subject:"Beziehungsmarketing"
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Search: subject:"Consumer behavior"
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Beziehungsmarketing
Consumer behaviour
72
Konsumentenverhalten
72
Relationship marketing
32
Customer satisfaction
19
Dienstleistungsqualität
19
Kundenzufriedenheit
19
Service quality
19
Brand image
18
Markenimage
18
Einzelhandel
17
Retail trade
17
Brand management
16
Markenführung
16
Gambling
11
Glücksspiel
11
India
8
Indien
8
Customer engagement
7
Emotion
7
Brand
5
Customer loyalty
5
Markenartikel
5
Online retailing
5
Online-Handel
5
Purchase intention
5
Social Web
5
Social web
5
Customer integration
4
Customer retention
4
Intelligence
4
Intelligenz
4
Kundenbindung
4
Kundenintegration
4
Macau
4
Southeast Asia
4
Südostasien
4
purchase intention
4
Advertising
3
Advertising effects
3
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Undetermined
18
Free
1
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Article
32
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Article in journal
32
Aufsatz in Zeitschrift
32
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English
32
Author
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Das, Gopal
Prentice, Catherine
Han, Heesup
40
Hollebeek, Linda D.
30
Mattila, Anna S.
28
Verhoef, Peter C.
26
Kumar, V.
24
Loureiro, Sandra Maria Correia
22
Huber, Frank
20
Klaus, Philipp
19
Bang, Nguyen
18
Rather, Raouf Ahmad
18
Usman, Osly
17
Ahn, Jiseon
16
Gil Saura, Irene
15
Grewal, Dhruv
15
Herrmann, Andreas
15
Khan, Imran
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Swoboda, Bernhard
15
Wangenheim, Florian von
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Quach, Sara
14
Sesé, F. Javier
14
So, Kevin Kam Fung
14
Evanschitzky, Heiner
13
Gustafsson, Anders
13
McDonald, Heath
13
Rahman, Zillur
13
Schramm-Klein, Hanna
13
Tanford, Sarah
13
Aksoy, Lerzan
12
Bilgihan, Anil
12
Blut, Markus
12
Fetscherin, Marc
12
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Published in...
All
Journal of retailing and consumer services
15
Journal of business research : JBR
3
International journal of electronic marketing and retailing : IJEMR
2
International journal of hospitality management
2
Global business review
1
International journal of Indian culture and business management
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of retail & distribution management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of vacation marketing
1
Marketing intelligence & planning
1
Services marketing quarterly
1
The international review of retail, distribution and consumer research
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
32
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1
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
2
The role of memorable experience and emotional intelligence in senior customer loyalty to geriatric hotels
Prentice, Catherine
;
Dominique-Ferreira, Sergio
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209511
Saved in:
3
The influence of customer experience with automated games and social interaction on customer engagement and loyalty in casinos
Tuguinay, Jovanie A.
;
Prentice, Catherine
;
Moyle, Brent
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209579
Saved in:
4
The influence of gaming and non-gaming experience on customers' response to the casino
Prentice, Catherine
;
Ji, Chunli
;
Li, Kefang
- In:
Journal of vacation marketing
28
(
2022
)
4
,
pp. 455-468
Persistent link: https://www.econbiz.de/10013387788
Saved in:
5
Linking transaction-specific satisfaction and customer loyalty : the case of casino resorts
Ji, Chunli
;
Prentice, Catherine
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012431580
Saved in:
6
A netnographical approach to typologizing customer engagement and corporate misconduct
Hua, Lian-Lian
;
Prentice, Catherine
;
Han, Xiaoyun
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012433740
Saved in:
7
Customer engagement and its outcomes : the cross-level effect of service environment and brand equity
Ou, Juanjuan
;
Wong, IpKin Anthony
;
Prentice, Catherine
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
2
,
pp. 377-402
Persistent link: https://www.econbiz.de/10012201373
Saved in:
8
Engaging and retaining customers with AI and employee service
Prentice, Catherine
;
Nguyen Tuyet-Mai
- In:
Journal of retailing and consumer services
56
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012390002
Saved in:
9
Does brand experience translate into brand commitment? : a mediated-moderation model of brand passion and perceived brand ethicality
Das, Gopal
;
Agarwal, James
;
Malhotra, Naresh K.
; …
- In:
Journal of business research : JBR
95
(
2019
),
pp. 479-490
Persistent link: https://www.econbiz.de/10011980380
Saved in:
10
The influence of identity-driven customer engagement on purchase intention
Prentice, Catherine
;
Han, Xiao Yun
;
Hua, Lian-Lian
;
Hu, Lin
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 339-347
Persistent link: https://www.econbiz.de/10011995641
Saved in:
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