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~person:"Di Benedetto, C. Anthony"
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Consumer behaviour
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Consumer innovativeness
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Di Benedetto, C. Anthony
Hunt, James M.
21
Weintraub, Joseph R.
10
Podoshen, Jeffrey S.
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Kim, Wooyang
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Consumer innovativeness and international consumer behavior : comments and extensions
Kim, Wooyang
;
Di Benedetto, C. Anthony
;
Hunt, James M.
- In:
Journal of global scholars of marketing science : …
27
(
2017
)
3
,
pp. 184-194
Persistent link: https://www.econbiz.de/10011774972
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2
Consumer innovativeness and consideration set as antecedents of the consumer decision process for highly globalized new products : a three-country empirical study
Kim, Wooyang
;
Di Benedetto, C. Anthony
;
Hunt, James M.
- In:
Journal of global scholars of marketing science : …
22
(
2012
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10010405834
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