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~person:"Dinnie, Keith"
~person:"Hultman, Magnus"
~person:"Jaenichen, Sebastian"
~person:"Weber, Florian"
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Place marketing
13
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13
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6
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3
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3
Regional business growth programme
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Dinnie, Keith
Hultman, Magnus
Jaenichen, Sebastian
Weber, Florian
Warnaby, Gary
11
Campelo, Adriana
8
Medway, Dominic
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7
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Foroudi, Mohammad Mahdi
4
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4
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4
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2
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Japan aktuell : journal of current Japanese affairs
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Marketing theory
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ECONIS (ZBW)
13
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1
Places in good graces : the role of emotional connections to a place on word-of-mouth
Strandberg, Carola
;
Styvén, Maria
;
Hultman, Magnus
- In:
Journal of business research : JBR
119
(
2020
),
pp. 444-452
Persistent link: https://www.econbiz.de/10012417013
Saved in:
2
Contingent self-definition and amorphous regions : a dynamic approach to place brand architecture
Dinnie, Keith
- In:
Marketing theory
18
(
2018
)
1
,
pp. 31-53
Persistent link: https://www.econbiz.de/10011825450
Saved in:
3
Cultural intermediaries in place branding : who are they and how do they construct legitimacy for their work and for themselves?
Warren, Giannina
;
Dinnie, Keith
- In:
Tourism management : research, policies, practice
66
(
2018
),
pp. 302-314
Persistent link: https://www.econbiz.de/10011814727
Saved in:
4
The role of destination personality fit in destination branding : antecedents and outcomes
Hultman, Magnus
;
Strandberg, Carola
;
Oghazi, Pejvak
; …
- In:
Psychology & marketing
34
(
2017
)
12
,
pp. 1073-1083
Persistent link: https://www.econbiz.de/10011788858
Saved in:
5
The role of place branding and image in the development of sectoral clusters : the case of Dubai
Hafeez, Khalid
;
Foroudi, Pantea
;
Dinnie, Keith
;
Bang, Nguyen
- In:
The journal of brand management : an international journal
23
(
2016
)
4
,
pp. 383-402
Persistent link: https://www.econbiz.de/10011606869
Saved in:
6
Demand- and supply-side perspectives of city branding : a qualitative investigation
Hultman, Magnus
;
Yeboah-Banin, Abena A.
;
Formaniuk, Liam
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5153-5157
Persistent link: https://www.econbiz.de/10011589184
Saved in:
7
„Ein Bier wie seine Heimat - ursprünglich, ehrlich und charaktervoll" : eine Untersuchung der Vermarktung 'fränkischer' Biere aus diskurstheoretischer Perspektive
Fischer, Christina
;
Weber, Florian
- In:
Bausteine der Regionalentwicklung
,
(pp. 73-93)
.
2015
Persistent link: https://www.econbiz.de/10014573926
Saved in:
8
"Die Stärken der Region herausarbeiten" : von Idealvorstellungen der "Regionalentwicklung" und Hindernissen "vor Ort"
Weber, Florian
;
Weber, Friedericke
- In:
Bausteine der Regionalentwicklung
,
(pp. 169-177)
.
2015
Persistent link: https://www.econbiz.de/10014573927
Saved in:
9
Nation branding : concepts, issues, practice
Dinnie, Keith
-
2008
-
1. ed.
Persistent link: https://www.econbiz.de/10003571700
Saved in:
10
Japan's nation branding : recent evolution and potential future paths
Dinnie, Keith
- In:
Japan aktuell : journal of current Japanese affairs
16
(
2008
)
3
,
pp. 52-65
Persistent link: https://www.econbiz.de/10003761335
Saved in:
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