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~person:"Dohmen, Thomas"
~person:"Swoboda, Bernhard"
~subject:"Germany"
~subject:"Risk attitude"
~type_genre:"Hochschulschrift"
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Dohmen, Thomas
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Wangenheim, Florian von
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ECONIS (ZBW)
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International corporate brand management : evaluating standardized corporate branding accross countries
Meierer, Markus
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2011
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1. Aufl.
Persistent link: https://www.econbiz.de/10008688658
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Interaktive Medien am Point of Sale : verhaltenswissenschaftliche Analyse der Wirkung multimedialer Systeme
Swoboda, Bernhard
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1996
Persistent link: https://www.econbiz.de/10000926031
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