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~person:"Doole, Isobel"
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International marketing
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Internationales Marketing
8
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Doole, Isobel
Pelsmacker, Patrick de
92
Kaiser, Harry M.
88
Gierl, Heribert
80
Eisend, Martin
70
Kreutzer, Ralf T.
70
Taylor, Charles Raymond
66
Bauer, Hans H.
65
Anderson, Simon P.
62
Esch, Franz-Rudolf
57
Kind, Hans Jarle
54
Dens, Nathalie
49
Okazaki, Shintaro
49
Wilbur, Kenneth C.
43
Diehl, Sandra
42
Peitz, Martin
42
Bruhn, Manfred
41
Septianto, Felix
40
Goldfarb, Avi
39
Pepels, Werner
39
Silk, Alvin J.
39
Franses, Philip Hans
38
Nilssen, Tore
38
Tucker, Catherine
38
Rossiter, John R.
37
Fritz, Wolfgang
36
Meffert, Heribert
36
Stafford, Marla Royne
36
Terlutter, Ralf
36
Saffer, Henry
35
Sørgard, Lars
35
Mueller, Barbara
34
Reijmersdal, Eva A. van
34
Fantapié Altobelli, Claudia
33
Berndt, Ernst R.
32
Ghose, Anindya
32
Huber, Frank
32
Skiera, Bernd
32
Yoon, Sukki
32
Laussel, Didier
31
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Entrepreneurship marketing : principles and practice of SME marketing
1
Journal of small business and enterprise development
1
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ECONIS (ZBW)
8
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1
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
;
Kenyon, Alexandra J.
;
Lowe, …
-
2016
-
Seventh edition
Persistent link: https://www.econbiz.de/10013548539
Saved in:
2
Cross-cultural marketing strategies for SMEs
Lowe, Robin
;
Doole, Isobel
;
Mendoza, Felicity
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 285-308)
.
2011
Persistent link: https://www.econbiz.de/10008822518
Saved in:
3
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2008
-
5. ed.
Persistent link: https://www.econbiz.de/10013550599
Saved in:
4
Profiling the capabilities of SMEs to compete internationally
Grimes, Anthony
;
Doole, Isobel
;
Kitchen, Philip J.
- In:
Journal of small business and enterprise development
14
(
2007
)
1
,
pp. 64-80
Persistent link: https://www.econbiz.de/10003435997
Saved in:
5
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2004
-
4. ed.
Persistent link: https://www.econbiz.de/10013550607
Saved in:
6
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2001
-
3. ed.
Persistent link: https://www.econbiz.de/10001586034
Saved in:
7
International marketing strategy : contemporary readings
Doole, Isobel
(
contributor
);
Lowe, Robin
(
contributor
)
-
1997
-
1. ed., repr.
Persistent link: https://www.econbiz.de/10000602512
Saved in:
8
International marketing strategy : analysis, development and implementation
Phillips, Chris
;
Doole, Isobel
;
Lowe, Robin
-
1994
-
1. publ.
Persistent link: https://www.econbiz.de/10000418260
Saved in:
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