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~person:"Fatima, Johra Kayeser"
~person:"Šerić, Maja"
~subject:"Relationship marketing"
~subject:"Supply chain"
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Search: subject_exact:"Structural equation model"
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Relationship marketing
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Structural equation model
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Strukturgleichungsmodell
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8
Customer satisfaction
6
Kundenzufriedenheit
6
Confidence
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Structural equation modelling
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structural equation modeling
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Fatima, Johra Kayeser
Šerić, Maja
Wirtz, Bernd W.
6
Arthanari, Tiru
4
Di Mascio, Rita
4
Fongsuwan, Wanno
4
Gil Saura, Irene
4
Gunasekaran, Angappa
4
Kant, Ravi
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Ramanathan, Usha
4
Roy, Sanjit Kumar
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Shi, Yangyan
4
Wallenburg, Carl Marcus
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Agyei-Owusu, Benjamin
3
Al-Refaie, Abbas
3
Asamoah, David
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Assaker, Guy
3
Cheng, T. C. E.
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Fang, Shih Chieh
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Fang, Shyh-Rong
3
Foerstl, Kai
3
Hazen, Benjamin T.
3
Hollos, Daniel
3
Hong, Paul
3
Huang, Chao-Chin
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Kankam, George
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Kumar, Anil
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Nuertey, Dorcas
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Ringle, Christian M.
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Roh, James Jungbae
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Sanders, Nada R.
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Thomas, Sam
3
Acquah, Ishmael Nanaba
2
Aslam, Haris
2
Autry, Chad W.
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Bajpai, Naval
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Blome, Constantin
2
Brah, Shaukat Ali
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Butaney, Gul T.
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Asia Pacific journal of marketing and logistics
1
International journal of quality & reliability management
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing and consumer services
1
Journal of service theory and practice : JSTP
1
Journal of strategic marketing
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Journal of vacation marketing : an international journal
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Psychology & marketing
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ECONIS (ZBW)
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1
Synchronizing relational benefits with customer commitment profiles
Fatima, Johra Kayeser
;
Di Mascio, Rita
- In:
Journal of strategic marketing
28
(
2020
)
4
,
pp. 366-378
Persistent link: https://www.econbiz.de/10012313907
Saved in:
2
Reversing the dependency-trust relationship in B2C services
Fatima, Johra Kayeser
;
Di Mascio, Rita
- In:
Journal of retailing and consumer services
41
(
2018
),
pp. 1-10
Persistent link: https://www.econbiz.de/10011808444
Saved in:
3
Impact of relational benefits on trust in the Asian context : alternative model testing with satisfaction as a mediator and relationship age as a moderator
Fatima, Johra Kayeser
;
Di Mascio, Rita
;
Johns, Raechel
- In:
Psychology & marketing
35
(
2018
)
6
,
pp. 443-453
Persistent link: https://www.econbiz.de/10011970142
Saved in:
4
Customer-based brand equity building : empirical evidence from Croatian upscale hotels
Šerić, Maja
;
Gil Saura, Irene
;
Mikulić, Josip
- In:
Journal of vacation marketing : an international journal
23
(
2017
)
2
,
pp. 133-144
Persistent link: https://www.econbiz.de/10011951149
Saved in:
5
Can advanced technology affect customer-based brand equity in service firms? : an empirical study in upscale hotels
Šerić, Maja
;
Gil Saura, Irene
;
Mollá Descals, Alejandro
- In:
Journal of service theory and practice : JSTP
26
(
2016
)
1
,
pp. 2-27
Persistent link: https://www.econbiz.de/10011421818
Saved in:
6
Modelling satisfaction-commitment relationship in developing country context
Fatima, Johra Kayeser
;
Razzaque, Mohammad A.
;
Di …
- In:
International journal of quality & reliability management
33
(
2016
)
7
,
pp. 985-1001
Persistent link: https://www.econbiz.de/10011604036
Saved in:
7
Roles of trust on rapport and satisfaction in services
Fatima, Johra Kayeser
;
Razzaque, Mohammed Abdur
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
6
,
pp. 566-578
Persistent link: https://www.econbiz.de/10010495841
Saved in:
8
Loyalty in high-quality hotels of Croatia : from marketing initiatives to customer brand loyalty creation
Šerić, Maja
;
Gil Saura, Irene
;
Mollá Descals, Alejandro
- In:
Journal of relationship marketing : innovations & …
12
(
2013
)
2
,
pp. 114-140
Persistent link: https://www.econbiz.de/10009774824
Saved in:
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