//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Fogel, Joshua"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Werbung"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Internet marketing
9
Online-Marketing
9
Advertising
8
Social Web
8
Social web
8
Werbung
8
Advertising effects
7
Werbewirkung
7
Consumer behaviour
5
Konsumentenverhalten
5
Arzneimittel
4
Direct marketing
4
Direktmarketing
4
Internet
4
Pharmaceuticals
4
E-commerce
3
Electronic Commerce
3
Physicians
3
advertising
3
social media
3
Ärzte
3
Facebook
2
Film industry
2
Filmwirtschaft
2
Media usage
2
Mediennutzung
2
Social Media
2
Social media
2
Viral marketing
2
Virales Marketing
2
information seeking behavior
2
intention
2
physicians
2
Addictive behavior
1
Advertisement
1
Advertising skepticism
1
Attitudes
1
Bechdel Test
1
Brand Managers
1
Brand management
1
more ...
less ...
Online availability
All
Undetermined
7
Type of publication
All
Article
10
Type of publication (narrower categories)
All
Article in journal
10
Aufsatz in Zeitschrift
10
Language
All
English
10
Author
All
Fogel, Joshua
Pelsmacker, Patrick de
70
Kreutzer, Ralf T.
69
Eisend, Martin
65
Kaiser, Harry M.
61
Taylor, Charles Raymond
56
Gierl, Heribert
54
Okazaki, Shintaro
47
Kind, Hans Jarle
42
Anderson, Simon P.
41
Esch, Franz-Rudolf
39
Pepels, Werner
37
Wilbur, Kenneth C.
37
Dens, Nathalie
34
Diehl, Sandra
34
Saffer, Henry
34
Bruhn, Manfred
32
Goldfarb, Avi
32
Mueller, Barbara
32
Nickel, Volker
32
Septianto, Felix
32
Tucker, Catherine
32
Meffert, Heribert
31
Pflaum, Dieter
30
Rosengren, Sara
30
Terlutter, Ralf
30
Yoon, Sukki
30
Huber, Frank
29
Kotabe, Masaaki
29
Skiera, Bernd
29
Stafford, Marla Royne
29
Bauer, Hans H.
28
Czinkota, Michael R.
28
Dahlén, Micael
28
Yoon, Hye Jin
28
Dwivedi, Yogesh Kumar
27
Fritz, Wolfgang
27
Ghose, Anindya
27
Huh, Jisu
27
Peitz, Martin
27
Reijmersdal, Eva A. van
27
more ...
less ...
Published in...
All
Health marketing quarterly
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
2
Arts and the market : AAM
1
Asia Pacific journal of marketing and logistics
1
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
1
Journal of organizational computing and electronic commerce
1
The psychologist-manager journal : official journal of the Society of Psychologists in Management
1
more ...
less ...
Source
All
ECONIS (ZBW)
10
Showing
1
-
10
of
10
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Direct-to-consumer prescription medication advertisements on social media : the role of social factors
Fogel, Joshua
;
Shraybman-Buynova, Jennifer
- In:
Health marketing quarterly
40
(
2023
)
2
,
pp. 190-205
Persistent link: https://www.econbiz.de/10014295145
Saved in:
2
Reviewer information and advertisement format : impact on watching a new movie release
Fogel, Joshua
;
Prabhu, Prajwal
- In:
Arts and the market : AAM
12
(
2022
)
2
,
pp. 105-117
Persistent link: https://www.econbiz.de/10013373290
Saved in:
3
Direct-to-consumer prescription medication advertisements and use of different types of media
Fogel, Joshua
;
Herzog, Rivka
- In:
Journal of electronic commerce in organizations : the …
18
(
2020
)
4
,
pp. 51-72
Persistent link: https://www.econbiz.de/10012427422
Saved in:
4
Passing the Bechdel Test and the influence of Internet and social media advertising on seeing a new movie release
Fogel, Joshua
;
Criscione, Kara
- In:
The psychologist-manager journal : official journal of …
22
(
2020
)
3
,
pp. 67-77
Persistent link: https://www.econbiz.de/10012304000
Saved in:
5
Direct-to-consumer prescription medication advertisements and obtaining prescriptions with or without a doctor's prescription
Fogel, Joshua
;
Zhuk, Anna
- In:
Health marketing quarterly
36
(
2019
)
3
,
pp. 220-235
Persistent link: https://www.econbiz.de/10012200141
Saved in:
6
Physician rating websites and use or non-use of a physician after reading these reviews
Fogel, Joshua
;
Wahba, Viviane
- In:
Journal of electronic commerce in organizations : the …
19
(
2021
)
2
,
pp. 55-73
Persistent link: https://www.econbiz.de/10012519981
Saved in:
7
Advertising with scarcity messages and attitudes for luxury skin-care products
Fogel, Joshua
;
Setton, Marcelle Kim
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2285-2298
Persistent link: https://www.econbiz.de/10013552995
Saved in:
8
Variables associated with seeking information from doctors and the internet after exposure to direct-to-consumer advertisements for prescription medications
Fogel, Joshua
;
Teichman, Chaim
- In:
Health marketing quarterly
31
(
2014
)
2
,
pp. 150-166
Persistent link: https://www.econbiz.de/10010398948
Saved in:
9
Twitter use related to reality television characters : association with increased marijuana use
Fogel, Joshua
;
Travis, Yosef
- In:
Journal of organizational computing and electronic commerce
27
(
2017
)
2
,
pp. 152-161
Persistent link: https://www.econbiz.de/10011687513
Saved in:
10
Facebook advertisements and purchase of weight-loss products
Raghupathi, Viju
;
Fogel, Joshua
- In:
Journal of medical marketing : device, diagnostic and …
13
(
2013
)
4
,
pp. 201-211
Persistent link: https://www.econbiz.de/10010389837
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->