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~person:"Foroudi, Mohammad Mahdi"
~subject:"Brand image"
~subject:"Cinema"
~subject:"Social web"
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Brand image
Cinema
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Markenimage
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Place marketing
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2
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2
Consumer behaviour
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Designation of origin
2
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Foroudi, Mohammad Mahdi
Diamantopoulos, Adamantios
12
Filieri, Raffaele
10
Foroudi, Pantea
9
Ko, Eunju
9
Veloutsou, Cleopatra
8
Michel, Géraldine
7
Valette-Florence, Pierre
7
Dwivedi, Yogesh Kumar
6
Flavián Blanco, Carlos
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Krishen, Anjala S.
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Melewar, T. C.
6
Voyer, Benjamin G.
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Wallpach, Sylvia von
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6
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5
Arslanagic-Kalajdzic, Maja
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Bigné Alcañiz, J. Enrique
5
Casaló, Luis V.
5
Ekinci, Yuksel
5
Gupta, Suraksha
5
Ibáñez-Sánchez, Sergio
5
Kim, Kyung Hoon
5
Merchant, Altaf
5
Mühlbacher, Hans
5
Oghazi, Pejvak
5
Pina, José M.
5
Teng, Lefa
5
Agarwal, Shaurya
4
Bartikowski, Boris
4
Berezan, Orie
4
Choi, Jeonghye
4
Christodoulides, George
4
Dall'Olmo Riley, Francesca
4
Davvetas, Vasileios
4
Dennis, Charles
4
Donthu, Naveen
4
Dutta, Sujay
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Fastoso, Fernando
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Gierl, Heribert
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Journal of business research : JBR
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Linking identity and heritage with image and a reputation for competition
Foroudi, Pantea
;
Cuomo, Maria Teresa
;
Foroudi, Mohammad …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 317-325
Persistent link: https://www.econbiz.de/10012230495
Saved in:
2
Nations as brands : cinema's place in the branding role
Gupta, Shashwat
;
Foroudi, Mohammad Mahdi
;
Väätänen, Juha
- In:
Journal of business research : JBR
116
(
2020
),
pp. 721-733
Persistent link: https://www.econbiz.de/10012257675
Saved in:
3
Promissing the dream : changing destination image of London through the effect of website place
Foroudi, Pantea
;
Akarsu, Tugra Nazlil
;
Ageeva, Elena
; …
- In:
Journal of business research : JBR
83
(
2018
),
pp. 97-110
Persistent link: https://www.econbiz.de/10011775953
Saved in:
4
Perceptional components of brand equity : configuring the Symmetrical and Asymmetrical Paths to brand loyalty and brand purchase intention
Foroudi, Pantea
;
Jin, Zhongqi
;
Gupta, Suraksha
; …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 462-474
Persistent link: https://www.econbiz.de/10011881956
Saved in:
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