//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Franses, Philip Hans"
~person:"Hesse, Jürgen"
~person:"Potharst, Rob"
~type_genre:"Arbeitspapier"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Dialogmarketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Direct marketing
11
Direktmarketing
11
Fundraising
5
Charitable organization
3
Gemeinnützige Organisation
3
Behaviour
2
Experiment
2
Netherlands
2
Niederlande
2
Verhalten
2
1992-2001
1
Advertising effects
1
Beziehungsmarketing
1
Charity
1
Competitive advantage
1
Consumer behaviour
1
E-Mail
1
E-mail
1
Emotion
1
International market entry
1
International marketing
1
Internationaler Markteintritt
1
Internationales Marketing
1
Konsumentenverhalten
1
Marketing management
1
Marketingmanagement
1
Neural networks
1
Neuronale Netze
1
Relationship marketing
1
Target group
1
Werbewirkung
1
Wettbewerbsvorteil
1
Wohltätigkeit
1
Zielgruppe
1
more ...
less ...
Online availability
All
Free
8
Type of publication
All
Book / Working Paper
8
Article
3
Type of publication (narrower categories)
All
Arbeitspapier
Aufsatz im Buch
Working Paper
8
Aufsatzsammlung
5
Article in journal
3
Aufsatz in Zeitschrift
3
Book section
3
Graue Literatur
3
Non-commercial literature
3
Collection of articles of several authors
2
Sammelwerk
2
Festschrift
1
more ...
less ...
Language
All
English
9
German
2
Author
All
Franses, Philip Hans
Hesse, Jürgen
Potharst, Rob
Mann, Andreas
14
Spiller, Achim
7
Dahlhoff, Hans-Dieter
6
Belz, Christian
5
Häusler, Eduard
5
Karlan, Dean
5
Krafft, Manfred
5
Kreutzer, Ralf T.
5
Peters, Kay
5
Wagner, Ralf
5
Diepen, Merel van
4
Donkers, Bas
4
Foley, Linda M.
4
Künzler, Hans-Peter
4
Leimstoll, Uwe
4
Link, Jörg
4
Oggenfuss, Christoph
4
Piersma, Nanda
4
Schwarz, Torsten
4
Van den Poel, Dirk
4
Zühlsdorf, Anke
4
Alioski, Adrian
3
Barringer, Jochen
3
Bulander, Rebecca
3
Diller, Hermann
3
Hauser, William J.
3
Helmke, Stefan
3
Holland, Heinrich
3
Kölmel, Bernhard
3
Lasch, Rainer
3
Musiol, Gerald
3
Neuberger, Doris
3
Petersen, Anita
3
Röder, Klaus
3
Schmidberger, Martin
3
Schöning, Stephan
3
Uebel, Matthias
3
more ...
less ...
Institution
All
Erasmus Research Institute of Management
2
Econometrisch Instituut <Rotterdam>
1
Published in...
All
ERIM report series research in management
7
Dialogmarketing im Dialog : Festschrift zum 10-jährigen Bestehen des Siegfried Vögele Instituts
1
Econometric Institute research papers
1
International direct marketing : principles, best practices, marketing facts
1
Kundenkommunikation und Kundenbindung : neue Ansätze zum Dialog im Marketing
1
Source
All
ECONIS (ZBW)
11
Showing
1
-
10
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Do charities get more when they ask more often? : evidence from a unique field experiment
Donkers, Bas
(
contributor
);
Diepen, Merel van
(
contributor
); …
-
2010
Persistent link: https://www.econbiz.de/10008665094
Saved in:
2
Does irritation induced by charitable direct mailings reduce donations?
Diepen, Merel van
(
contributor
);
Donkers, Bas
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003791622
Saved in:
3
Aktuelle und zukünftige Herausforderungen im Dialogmarketing
Schneider, Helmut
;
Hesse, Jürgen
- In:
Dialogmarketing im Dialog : Festschrift zum …
,
(pp. 43-56)
.
2013
Persistent link: https://www.econbiz.de/10010416542
Saved in:
4
Irritation due to direct mailings from charities
Diepen, Merel van
(
contributor
);
Donkers, Bas
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003337406
Saved in:
5
Dynamic and competitive effects of direct mailings
Diepen, Merel van
(
contributor
);
Donkers, Bas
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003381147
Saved in:
6
Evaluating direct marketing campaigns : recent findings and future research topics
Jonker, Jedid-Jah
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001658718
Saved in:
7
Direct mailing decicions for a Dutch Fundraiser
Jonker, Jedid-Jah Jan
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001702120
Saved in:
8
Direct mailing decisions for a Dutch fundraiser
Jonker, Jedid-Jah Jan
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001721963
Saved in:
9
Neural networks for target selection in direct marketing
Potharst, Rob
;
Kaymak, Uzay
;
Pijls, Wim
-
2001
Persistent link: https://www.econbiz.de/10001600622
Saved in:
10
Borderless direct marketing? : status quo, trends and outlook
Hesse, Jürgen
;
Krafft, Manfred
;
Peters, Kay
- In:
International direct marketing : principles, best …
,
(pp. 3-40)
.
2007
Persistent link: https://www.econbiz.de/10003600742
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->