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~person:"Franses, Philip Hans"
~person:"Malhotra, Naresh K."
~person:"Rao, Vithala R."
~type_genre:"Festschrift"
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Multidimensional scaling and positioning
Green, Paul E.
;
Rao, Vithala R.
;
Wedel, Michel
-
2017
Persistent link: https://www.econbiz.de/10011634176
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Conjoint analysis: the pioneering years
Green, Paul E.
;
Hauser, John R.
;
Rao, Vithala R.
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2017
Persistent link: https://www.econbiz.de/10011634269
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3
Conjoint analysis: advanced methods
Green, Paul E.
;
Meyer, Robert J.
;
Rao, Vithala R.
; …
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2017
Persistent link: https://www.econbiz.de/10011634286
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4
Conjoint analysis: applications
Green, Paul E.
;
Hauser, John R.
;
Ding, Min
;
Moskowitz, …
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2017
Persistent link: https://www.econbiz.de/10011634300
Saved in:
5
Marketing research
Green, Paul E.
;
Malhotra, Naresh K.
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2017
Persistent link: https://www.econbiz.de/10011634312
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