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~person:"Franses, Philip Hans"
~person:"Tapp, Alan"
~person:"Wirtz, Bernd W."
~subject:"Direct marketing"
~type_genre:"Article in journal"
~type_genre:"Non-commercial literature"
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Direct marketing
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Franses, Philip Hans
Tapp, Alan
Wirtz, Bernd W.
Karlan, Dean
7
Dahlhoff, Hans-Dieter
6
Park, Jin Seong
6
Aikin, Kathryn J.
5
Diepen, Merel van
5
Donkers, Bas
5
Huh, Jisu
5
Sullivan, Helen W.
5
Verhoef, Peter C.
5
Albers, Sönke
4
Fogel, Joshua
4
Groß, Claudia
4
Lasch, Rainer
4
Leimstoll, Uwe
4
Meffert, Heribert
4
Mukherjee, Avinandan
4
Perri, Matthew
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Röder, Klaus
4
Van den Poel, Dirk
4
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3
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3
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3
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3
Chintagunta, Pradeep K.
3
Deighton, John
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3
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3
Leeflang, Peter
3
Limbu, Yam B.
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3
Mantrala, Murali K.
3
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3
Musiol, Gerald
3
Nair, Harikesh
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3
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of behavioral and experimental economics
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ECONIS (ZBW)
6
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1
Do charities get more when they ask more often? : evidence from a unique field experiment
Donkers, Bas
;
Diepen, Merel van
;
Franses, Philip Hans
- In:
Journal of behavioral and experimental economics
66
(
2017
),
pp. 58-65
Persistent link: https://www.econbiz.de/10011876858
Saved in:
2
Do charities get more when they ask more often? : evidence from a unique field experiment
Donkers, Bas
(
contributor
);
Diepen, Merel van
(
contributor
); …
-
2010
Persistent link: https://www.econbiz.de/10008665094
Saved in:
3
Does irritation induced by charitable direct mailings reduce donations?
Diepen, Merel van
(
contributor
);
Donkers, Bas
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003791622
Saved in:
4
Evaluating direct
marketing
campaigns : recent findings and future research topics
Jonker, Jedid-Jah
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001658718
Saved in:
5
Dynamic and competitive effects of direct mailings : a charitable giving application
Diepen, Merel van
;
Donkers, Bas
;
Franses, Philip Hans
- In:
Journal of marketing research : JMR
46
(
2009
)
1
,
pp. 120-133
Persistent link: https://www.econbiz.de/10003810267
Saved in:
6
Does irritation induced by charitable direct mailings reduce donations?
Diepen, Merel van
;
Donkers, Bas
;
Franses, Philip Hans
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
3
,
pp. 180-188
Persistent link: https://www.econbiz.de/10003885199
Saved in:
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