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~person:"Friedli, Thomas"
~person:"Jacob, Frank"
~subject:"Beschaffung"
~subject:"Dienstleistungsmarketing"
~type_genre:"Article in journal"
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Beschaffung
Dienstleistungsmarketing
B-to-B-Marketing
5
Business-to-business marketing
5
Lieferantenmanagement
5
Supplier relationship management
5
Bundling strategy
4
Leistungsbündel
4
Services marketing
3
E-commerce
2
Electronic Commerce
2
Marketing theory
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B2B
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Beziehungsmarketing
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Business markets
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Business services
1
Consumer behaviour
1
Country-of-origin
1
Cross-national invariance
1
Customer integration
1
Designation of origin
1
Dienstleistungssektor
1
Digital services
1
Digital servitization
1
Digitalisierung
1
Digitization
1
Erfolgsfaktor
1
Herkunftsbezeichnung
1
Industrial marketing
1
Industrial purchasing
1
Industrial selling
1
Industrial services
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Industrie
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International marketing
1
Internationales Marketing
1
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Article in journal
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Friedli, Thomas
Jacob, Frank
Ritter, Thomas
3
Sharma, Arun
3
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2
Bird, Anna
2
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2
Hallikas, Jukka
2
Johnston, Wesley J.
2
Makkonen, Hannu Sakari
2
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2
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2
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2
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2
Ulaga, Wolfgang
2
Aarikka-Stenroos, Leena
1
Agyei, Paul Mensah
1
Aitken, Alan
1
Alghababsheh, Mohammad
1
Alonso-Garcia, Javier
1
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1
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1
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1
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1
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1
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1
Beasley, Mark
1
Beeler, Lisa
1
Ben Abdelaziz, Fouad
1
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1
Biggemann, Sergio
1
Bonney, Leff
1
Boone, Derrick <Sr.>
1
Borchardt, Miriam
1
Brandão, Amélia
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Industrial marketing management : the international journal for industrial and high-tech firms
3
The journal of business & industrial marketing
1
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ECONIS (ZBW)
4
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1
Eight organizational enablers of digital service-sales ambidexterity in industrial firms
Classen, Moritz
;
Friedli, Thomas
- In:
The journal of business & industrial marketing
37
(
2022
)
11
,
pp. 2142-2155
Persistent link: https://www.econbiz.de/10013455410
Saved in:
2
Will a supplier's origin make a difference to its business customers?
Jacob, Frank
;
Schätzle, Sarah
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 196-207
Persistent link: https://www.econbiz.de/10012285155
Saved in:
3
The transition from product to service in business markets : an agenda for academic inquiry
Jacob, Frank
;
Ulaga, Wolfgang
- In:
Industrial marketing management : the international …
37
(
2008
)
3
,
pp. 247-253
Persistent link: https://www.econbiz.de/10003713056
Saved in:
4
Special issue: The transition from product to service in business markets
Jacob, Frank
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003700308
Saved in:
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