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~person:"Fuchs, Christoph"
~person:"Gilal, Faheem Gul"
~person:"Heitmann, Mark"
~person:"Idemen, Elif"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Search: subject_exact:"Produktdesign"
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Subject
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Konsumentenverhalten
Product design
15
Produktgestaltung
15
Consumer behaviour
11
Automotive industry
4
Brand management
4
Kfz-Industrie
4
Markenführung
4
New product development
4
Produktentwicklung
4
Innovation
3
Kraftfahrzeug
3
Motor vehicle
3
Product differentiation
3
Produktdifferenzierung
3
product design
3
Brand image
2
Emotion
2
Markenimage
2
Aesthetics
1
Auftragsfertigung
1
Bekleidungsindustrie
1
Bewertung
1
Beziehungsmarketing
1
Clothing industry
1
Cognition
1
Cognitive and emotional processing
1
Consumer goods marketing
1
Consumer preferences
1
Creativity
1
Credence goods
1
Customer analysis
1
Customer integration
1
Customer satisfaction
1
Customer service
1
Dauerhafte Konsumgüter
1
Decision
1
Decision under uncertainty
1
Designer
1
Deutschland
1
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Undetermined
5
Free
1
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Article
11
Type of publication (narrower categories)
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Article in journal
Aufsatz in Zeitschrift
11
Language
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English
8
German
3
Author
All
Fuchs, Christoph
Gilal, Faheem Gul
Heitmann, Mark
Idemen, Elif
Herrmann, Andreas
8
Dahl, Darren W.
5
Hagtvedt, Henrik
4
Kumar, Deepak S.
4
Landwehr, Jan Rüdiger
4
Moreau, C. Page
4
Orth, Ulrich R.
4
Purani, Keyoor
4
Zhang, Dan
4
Bettels, Jannick
3
Chen, Haipeng
3
Chhajed, Dilip
3
Chitturi, Ravindra
3
Deng, Xiaoyan
3
Gilal, Rukhsana Gul
3
Landwehr, Jan R.
3
Mishra, Abhishek
3
Patrick, Vanessa M.
3
Sahadev, Sunil
3
Schnurr, Benedikt
3
Schreier, Martin
3
Townsend, Claudia
3
Wentzel, Daniel
3
Wiedmann, Klaus-Peter
3
Ackermann, Claire-Lise
2
Aghdaie, Fathollah Amiri
2
Akarte, Milind M.
2
Chattaraman, Veena
2
Fort-Rioche, Laurence
2
Franke, Nikolaus
2
Funk, Daniel C.
2
Gilal, Naeem Gul
2
Gong, Xiushuang
2
Haase, Janina
2
Haug, Anders
2
Herd, Kelly B.
2
Honea, Heather
2
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Published in...
All
Die Betriebswirtschaft : DBW
1
European journal of international management : EJIM
1
International journal of technology, policy and management : IJTPM
1
Journal of business economics : JBE
1
Journal of business research : JBR
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing
1
MSI reports : working paper series
1
Review of managerial science : RMS
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
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Source
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ECONIS (ZBW)
11
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1
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10
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11
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1
On breaking functional fixedness : how the aha! moment enhances perceived product creativity and product appeal
Caprioli, Sara
;
Fuchs, Christoph
;
Van den Bergh, Bram
- In:
Journal of consumer research : JCR ; an …
50
(
2023
)
1
,
pp. 48-69
Persistent link: https://www.econbiz.de/10014314342
Saved in:
2
Beyond looks : how designer cues win over customers through social value, self-expression, and design involvement
Idemen, Elif
;
Elmadag, A. Banu
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 186-206
Persistent link: https://www.econbiz.de/10014511627
Saved in:
3
The role of product design in shaping masstige brand passion : a masstige theory perspective
Gilal, Faheem Gul
;
Gilal, Naeem Gul
;
Shahid, Shadma
; …
- In:
Journal of business research : JBR
152
(
2022
),
pp. 487-504
Persistent link: https://www.econbiz.de/10013494007
Saved in:
4
Towards a new model for purchase intention of smartphones : theoretical extension and analysis
Bhutto, Niaz Ahmed
;
Gilal, Faheem Gul
;
Gilal, Rukhsana Gul
- In:
International journal of technology, policy and …
21
(
2021
)
4
,
pp. 302-316
Persistent link: https://www.econbiz.de/10012800978
Saved in:
5
A qualitative approach to designer as a product cue : proposed conceptual model of consumers perceptions and attitudes
Idemen, Elif
;
Elmadag, Ayse Banu
;
Okan, Mehmet
- In:
Review of managerial science : RMS
15
(
2021
)
5
,
pp. 1281-1309
Persistent link: https://www.econbiz.de/10012549760
Saved in:
6
Integrating intrinsic motivation into the relationship between product design and brand attachment : a cross-cultural investigation based on self-determination theory
Gilal, Faheem Gul
;
Zhang, Jian
;
Gilal, Rukhsana Gul
; …
- In:
European journal of international management : EJIM
14
(
2020
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10012167868
Saved in:
7
The innovation effect of user design : exploring consumers' innovation perceptions of firms selling products designed by users
Schreier, Martin
;
Fuchs, Christoph
;
Dahl, Darren W.
- In:
Journal of marketing
76
(
2012
)
5
,
pp. 18-32
Persistent link: https://www.econbiz.de/10009782922
Saved in:
8
Liebe auf den zweiten Blick : Wirkung der Vertrautheit eines Produkts auf dessen Attraktivität
Landwehr, Jan R.
;
Herrmann, Andreas
;
Heitmann, Mark
- In:
Die Betriebswirtschaft : DBW
69
(
2009
)
3
,
pp. 333-349
Persistent link: https://www.econbiz.de/10003841305
Saved in:
9
To be different or to be average? : die Attraktivität des Durchschnittsprodukts
Landwehr, Jan R.
;
Herrmann, Andreas
;
Heitmann, Mark
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
61
(
2009
)
3
,
pp. 226-250
Persistent link: https://www.econbiz.de/10003835131
Saved in:
10
Order in product customization decisions
Levav, Jonathan
;
Heitmann, Mark
;
Herrmann, Andreas
; …
- In:
MSI reports : working paper series
(
2008
)
2
,
pp. 27-42
Persistent link: https://www.econbiz.de/10003779712
Saved in:
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