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~person:"Grewal, Dhruv"
~person:"Krafft, Manfred"
~person:"Van den Poel, Dirk"
~subject:"Management-Informationssystem"
~type_genre:"Arbeitspapier"
~type_genre:"Article in journal"
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Management-Informationssystem
Beziehungsmarketing
73
Relationship marketing
73
Consumer behaviour
23
Konsumentenverhalten
23
Einzelhandel
14
Retail trade
14
Theorie
8
Theory
8
Forecasting model
7
Internet marketing
7
Lieferantenmanagement
7
Marketing management
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Marketingmanagement
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Online-Marketing
7
Prognoseverfahren
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7
B-to-B-Marketing
6
Business-to-business marketing
6
Customer analysis
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Customer satisfaction
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Customer value
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Kundenanalyse
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Management information system
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Callcenter
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IT-gestütztes Marketing
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Grewal, Dhruv
Krafft, Manfred
Van den Poel, Dirk
Coussement, Kristof
4
Lau, Henry
2
Abbasi, Ahmed
1
Acar, A. Zafer
1
Ajaka, Jassem
1
Al-Natour, Sameh
1
Baars, Henning
1
Babaei, Mohammad Esmaeil
1
Ballings, Michel
1
Banik, Amitave
1
Benbasat, Izak
1
Bhatnagar, Vishal
1
Brady, Mairead
1
Carnein, Matthias
1
Cenfetelli, Ronald T.
1
Chen, Chien-ting
1
Choy, King Lun
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Clark, Moira
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1
Cui, Tingru
1
Daneshvar, Amir
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Hung, Shin-yuan
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Jabr, Wael
1
Javad, Mahsa Oroojeni Mohammad
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
Decision support systems : DSS ; the international journal
1
European journal of operational research : EJOR
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
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ECONIS (ZBW)
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Special issue on big data technology-briven CRM & artificial intelligence
Krafft, Manfred
(
ed.
);
Sajtos, Laszlo
(
ed.
); …
-
2020
Persistent link: https://www.econbiz.de/10012299818
Saved in:
2
CRM in social media : predicting increases in Facebook usage frequency
Ballings, Michel
;
Van den Poel, Dirk
- In:
European journal of operational research : EJOR
244
(
2015
)
1
,
pp. 248-260
Persistent link: https://www.econbiz.de/10010531944
Saved in:
3
Improving customer attrition prediction by integrating emotions from client/company interaction emails and evaluating multiple classifiers
Coussement, Kristof
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003787798
Saved in:
4
Integrating the voice of customers through call center emails into a decision support system for churn prediction
Coussement, Kristof
;
Van den Poel, Dirk
- In:
Information & management : the internat. journal of …
45
(
2008
)
3
,
pp. 164-174
Persistent link: https://www.econbiz.de/10003722273
Saved in:
5
Improving customer complaint management by automatic email classification using linguistic style features as predictors
Coussement, Kristof
;
Van den Poel, Dirk
- In:
Decision support systems : DSS ; the international journal
44
(
2007/08
)
4
,
pp. 870-882
Persistent link: https://www.econbiz.de/10003670799
Saved in:
6
Integrating the voice of customers through call center emails into a decision support system for churn prediction
Coussement, Kristof
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003649170
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