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~person:"Grewal, Dhruv"
~person:"Pelsmacker, Patrick de"
~person:"Wu, Luorong"
~subject:"Consumer behaviour"
~subject:"Dienstleistungsqualität"
~subject:"Emotion"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Dienstleistungsqualität
Emotion
Service quality
Konsumentenverhalten
141
Advertising effects
27
Werbewirkung
27
Einzelhandel
23
Retail trade
23
Beziehungsmarketing
22
Internet marketing
22
Online-Marketing
22
Relationship marketing
22
Brand management
20
Markenführung
20
Customer satisfaction
17
Kundenzufriedenheit
17
Advertising
15
Brand image
15
Markenimage
15
Social Web
15
Social web
15
Viral marketing
15
Virales Marketing
15
Werbung
15
Online retailing
13
Online-Handel
13
Product Placement
10
Product placement
10
Ladengestaltung
9
Preismanagement
9
Pricing strategy
9
Store design
9
Experiment
8
Belgien
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Belgium
7
USA
7
United States
7
Brand
6
Gastronomie
6
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2
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Article
137
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4
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Aufsatz in Zeitschrift
141
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10
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10
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4
Collection of articles of several authors
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4
Non-commercial literature
4
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4
Working Paper
4
Conference paper
2
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2
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1
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English
141
Author
All
Grewal, Dhruv
Pelsmacker, Patrick de
Wu, Luorong
Han, Heesup
114
Mattila, Anna S.
98
Lusk, Jayson L.
75
Phau, Ian
73
Gierl, Heribert
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Loureiro, Sandra Maria Correia
62
Nayga, Rodolfo M.
60
Septianto, Felix
59
Jang, Soocheong
57
Belk, Russell W.
55
Paul, Justin
54
Herrmann, Andreas
50
Ko, Eunju
49
Laroche, Michel
48
Walsh, Gianfranco
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
46
Kim, Jungkeun
45
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Thaichon, Park
40
Das, Gopal
39
Kim, Seongseop
38
Rajagopal
38
Ko, Yong Jae
37
Park, Jungkun
37
Vrontis, Demetris
37
Wiedmann, Klaus-Peter
37
Verhoef, Peter C.
36
Wong, IpKin Anthony
36
Eisend, Martin
35
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Bruwer, Johan
34
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Journal of retailing
13
International journal of hospitality management
12
Journal of business research : JBR
9
Journal of the Academy of Marketing Science
9
Journal of marketing
7
International journal of advertising : the quarterly review of marketing communications
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of marketing research
5
Journal of electronic commerce research : JECR
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
MSI reports : working paper series
4
Psychology & marketing
4
International journal of contemporary hospitality management
3
Journal of marketing communications
3
Journal of service management
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
The journal of brand management : an international journal
3
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
International marketing review
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of business ethics : JOBE
2
Journal of hospitality marketing & management
2
Journal of marketing research : JMR
2
The journal of services marketing
2
Tourism management : research, policies, practice
2
Cornell hospitality quarterly : CQ
1
Electronic commerce research
1
European journal of marketing : EJM
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
International journal of electronic commerce : IJEC
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business and psychology
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of consumer studies and home economics
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of marketing management : MM
1
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ECONIS (ZBW)
141
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141
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1
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
2
Understanding how music influences shopping on weekdays and weekends
Ahlbom, Carl-Philip
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 987-1007
Persistent link: https://www.econbiz.de/10014384298
Saved in:
3
When and why nostalgic ads work (and do not work) : a social influence perspective
Huang, Huiling
;
Yang, Bi
;
Liu, Qing
;
Wu, Luorong
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014457826
Saved in:
4
Trust the facts : the impact of reviews' written style and subject-focus on peer-to-peer accommodation consumption
Shin, Hhye Won
;
Fan, Alei
;
Wu, Luorong
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
2
,
pp. 249-276
Persistent link: https://www.econbiz.de/10014633470
Saved in:
5
How inspiring! : the impact of repurposed design on customer inspiration and repurchase intention
Wu, Luorong
;
Fan, Alei
;
Wang, Peihao
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
4
,
pp. 639-656
Persistent link: https://www.econbiz.de/10014633668
Saved in:
6
Mediating service experiences with online photos : the role of consumers' perceptions of the mediated servicescape
He, Zeya
;
Wu, Luorong
;
Li, Xiang
- In:
Journal of service management
34
(
2023
)
4
,
pp. 657-695
Persistent link: https://www.econbiz.de/10014338199
Saved in:
7
Feeling luxe : a topic modeling × emotion detection analysis of luxury hotel experiences
Wu, Luorong
;
Yang, Wan
;
Gao, Yixing
;
Ma, Shihan
- In:
Journal of hospitality & tourism research : JHTR ; the …
47
(
2023
)
8
,
pp. 1425-1452
Persistent link: https://www.econbiz.de/10014424449
Saved in:
8
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
9
The processing of native advertising compared to banner advertising : an eye-tracking experiment
De Keyzer, Freya
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1921-1940
Persistent link: https://www.econbiz.de/10014383138
Saved in:
10
How consumption ritual affects group versus solo diners
Huang, Huiling
;
Yu, Xi
;
Liu, Qing
;
Wu, Luorong
; …
- In:
International journal of hospitality management
115
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014487563
Saved in:
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