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~person:"Grewal, Dhruv"
~person:"Wu, Luorong"
~subject:"Brand management"
~subject:"Consumer behaviour"
~subject:"Dienstleistungsqualität"
~subject:"Emotion"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Subject
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Brand management
Consumer behaviour
Dienstleistungsqualität
Emotion
Service quality
Konsumentenverhalten
96
Einzelhandel
23
Retail trade
23
Beziehungsmarketing
21
Relationship marketing
21
Customer satisfaction
16
Kundenzufriedenheit
16
Internet marketing
15
Online-Marketing
15
Online retailing
11
Online-Handel
11
Social Web
10
Social web
10
Ladengestaltung
9
Preismanagement
9
Pricing strategy
9
Store design
9
Viral marketing
9
Virales Marketing
9
Experiment
8
USA
7
United States
7
Advertising effects
6
Gastronomie
6
Markenführung
6
Restaurant industry
6
Werbewirkung
6
Preis
5
Price
5
online reviews
5
Beschwerdemanagement
4
Brand image
4
Complaint management
4
Confidence
4
Consumer behavior
4
more ...
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Online availability
All
Undetermined
59
Free
2
Type of publication
All
Article
93
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
Article
Aufsatz in Zeitschrift
96
Aufsatz im Buch
4
Book section
4
Collection of articles of several authors
3
Sammelwerk
3
Arbeitspapier
2
Graue Literatur
2
Non-commercial literature
2
Working Paper
2
Aufsatzsammlung
1
more ...
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Language
All
English
96
Author
All
Grewal, Dhruv
Wu, Luorong
Han, Heesup
114
Mattila, Anna S.
98
Lusk, Jayson L.
75
Phau, Ian
73
Gierl, Heribert
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Loureiro, Sandra Maria Correia
62
Nayga, Rodolfo M.
60
Septianto, Felix
59
Jang, Soocheong
57
Belk, Russell W.
56
Paul, Justin
54
Herrmann, Andreas
50
Ko, Eunju
49
Laroche, Michel
48
Walsh, Gianfranco
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
46
Kim, Jungkeun
45
Pelsmacker, Patrick de
45
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Thaichon, Park
40
Das, Gopal
39
Kim, Seongseop
38
Rajagopal
38
Ko, Yong Jae
37
Park, Jungkun
37
Vrontis, Demetris
37
Wiedmann, Klaus-Peter
37
Eisend, Martin
36
Verhoef, Peter C.
36
Wong, IpKin Anthony
36
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Bruwer, Johan
34
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Published in...
All
Journal of retailing
13
International journal of hospitality management
12
Journal of the Academy of Marketing Science
9
Journal of marketing
7
Journal of business research : JBR
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of marketing research
5
MSI reports : working paper series
4
Psychology & marketing
4
International journal of contemporary hospitality management
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Journal of hospitality marketing & management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing research : JMR
2
Journal of service management
2
The journal of services marketing
2
Tourism management : research, policies, practice
2
Cornell hospitality quarterly : CQ
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of service research : JSR
1
Journal of travel and tourism marketing
1
Review of marketing research
1
The Cornell hospitality quarterly
1
The journal of consumer marketing
1
The journal of product & brand management
1
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Source
All
ECONIS (ZBW)
96
Showing
21
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30
of
96
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21
Photo vs. art? : the design of consumption guidance in cultural food consumption
Wu, Luorong
;
Liu, Qing
;
Huang, Huiling
;
Yu, Xi
- In:
International journal of hospitality management
97
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012820032
Saved in:
22
The sales impact of using handheld scanners : evidence from the field
Grewal, Dhruv
;
Noble, Stephanie M.
;
Ahlbom, Carl-Philip
; …
- In:
Journal of marketing research
57
(
2020
)
3
,
pp. 527-547
Persistent link: https://www.econbiz.de/10012214322
Saved in:
23
Hospitality aesthetic labor management : consumers' and prospective employees' perspectives of hospitality brands
Wu, Luorong
;
King, Ceridwyn A.
;
Lu, Lu
;
Guchait, Priyanko
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012241859
Saved in:
24
Visual design, message content, and benefit type : the case of a cause-related marketing campaign
Gao, Yixing
;
Wu, Luorong
;
Shin, Joongwon
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
5
,
pp. 761-779
Persistent link: https://www.econbiz.de/10012230370
Saved in:
25
When does technology anthropomorphism help alleviate customer dissatisfaction after a service failure? : the moderating role of consumer technology self-efficacy and interdependent...
Fan, Alei
;
Wu, Luorong
;
Miao, Li
;
Mattila, Anna S.
- In:
Journal of hospitality marketing & management
29
(
2020
)
3
,
pp. 269-290
Persistent link: https://www.econbiz.de/10012256133
Saved in:
26
Face forward: how employees' digital presence on service websites affects customer perceptions of website and employee service quality
Herhausen, Dennis
;
Emrich, Oliver
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
57
(
2020
)
5
,
pp. 917-936
Persistent link: https://www.econbiz.de/10012271989
Saved in:
27
The effect of online interaction and trust on consumers' value co-creation behavior in the online travel community
Shen, Han
;
Wu, Luorong
;
Yi, Sitong
;
Xue, Lan
- In:
Journal of travel and tourism marketing
37
(
2020
)
4
,
pp. 418-428
Persistent link: https://www.econbiz.de/10012289345
Saved in:
28
Understanding the strategic consequences of customer privacy concerns : a meta-analytic review
Okazaki, Shintaro
;
Eisend, Martin
;
Plangger, Kirk
; …
- In:
Journal of retailing
96
(
2020
)
4
,
pp. 458-473
Persistent link: https://www.econbiz.de/10012495484
Saved in:
29
Frontline cyborgs at your service : how human enhancement technologies affect customer experiences in retail, sales, and service settings
Grewal, Dhruv
;
Kroschke, Mirja
;
Mende, Martin
; …
- In:
Journal of interactive marketing : a quarterly …
51
(
2020
),
pp. 9-25
Persistent link: https://www.econbiz.de/10012299803
Saved in:
30
Is your restaurant worth the risk? : a motivational perspective on reviews' rating distribution and volume
Lu, Lu
;
Wu, Luorong
;
He, Zeya
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
8
,
pp. 1291-1317
Persistent link: https://www.econbiz.de/10012308072
Saved in:
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