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~person:"Griffith, Rachel"
~person:"Phau, Ian"
~person:"Zhou, Jidong"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Dissertation u.a. Prüfungsschriften"
~type_genre:"Working Paper"
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Search: subject_exact:"Verbraucherverhalten"
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Konsumentenverhalten
Consumer behaviour
120
Brand management
26
Markenführung
26
Brand image
23
Luxury goods
23
Luxusgüter
23
Markenimage
23
Brand
18
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18
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Australien
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14
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7
Offenbarte Präferenzen
7
Relationship marketing
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7
Werbewirkung
7
Werbung
7
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6
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6
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6
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29
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Article
87
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33
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Dissertation u.a. Prüfungsschriften
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88
Arbeitspapier
32
Graue Literatur
32
Non-commercial literature
32
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English
120
Author
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Griffith, Rachel
Phau, Ian
Zhou, Jidong
Han, Heesup
113
Mattila, Anna S.
97
Lusk, Jayson L.
76
Gierl, Heribert
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Grewal, Dhruv
62
Loureiro, Sandra Maria Correia
62
Nayga, Rodolfo M.
61
Septianto, Felix
59
Belk, Russell W.
57
Jang, Soocheong
57
Paul, Justin
54
Janssen, Maarten C. W.
53
Herrmann, Andreas
51
Rock, Bram de
50
Bagozzi, Richard P.
49
Ko, Eunju
49
Cherchye, Laurens
48
Laroche, Michel
48
Walsh, Gianfranco
48
Bauer, Hans H.
47
Pelsmacker, Patrick de
47
Hollebeek, Linda D.
46
Kim, Jungkeun
44
Verhoef, Peter C.
43
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Wiedmann, Klaus-Peter
40
Das, Gopal
39
Moraga-González, José Luis
39
Thaichon, Park
39
Rajagopal
38
Eisend, Martin
37
Ko, Yong Jae
37
Park, Jungkun
37
Thøgersen, John
37
Vrontis, Demetris
37
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Marketing intelligence & planning
8
Journal of fashion marketing and management
7
Journal of promotion management : JPM
6
Journal of business research : JBR
5
Journal of international consumer marketing
5
Working papers / TSE : WP
5
Cowles Foundation discussion paper
4
Discussion paper / Centre for Economic Policy Research
4
The journal of brand management : an international journal
4
Australasian marketing journal
3
International journal of industrial organization
3
Journal of retailing and consumer services
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
CEMMAP working papers / Centre for Microdata Methods and Practice
2
Department of Economics discussion paper series / University of Oxford
2
Direct marketing : an international journal
2
Discussion paper series / UCL Economics
2
Discussion papers / CEPR
2
EERI research paper series
2
European journal of marketing : EJM
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Strategic change
2
The American economic review
2
The international review of retail, distribution and consumer research
2
The journal of consumer marketing
2
The review of economic studies
2
Young consumers : insight and ideas for responsible marketers
2
Asia-Pacific journal of business administration
1
CSIO working papers
1
Discussion paper series
1
Discussion paper series / IZA
1
ECARES working paper
1
Economics and finance working paper series
1
European economic review : EER
1
IFS working paper
1
International journal of consumer studies
1
International journal of wine business research : IJWBR
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour
1
Journal of economics & management strategy : JEMS
1
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ECONIS (ZBW)
120
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120
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1
Personalization and privacy choice
Rhodes, Andrew
;
Zhou, Jidong
-
2024
Persistent link: https://www.econbiz.de/10014515014
Saved in:
2
Examining the mediating role of consumer desire for luxury : can perceived sustainability and natural rarity evoke willingness to pay more?
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 301-319
Persistent link: https://www.econbiz.de/10014575068
Saved in:
3
Personalization and privacy choice
Rhodes, Andrew
;
Zhou, Jidong
-
2024
Persistent link: https://www.econbiz.de/10014539001
Saved in:
4
Pursuing travel calculated hedonism : scale development and validation
Soldat, Zorana
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 760-774
Persistent link: https://www.econbiz.de/10014566308
Saved in:
5
Personalized pricing and competition
Rhodes, Andrew
;
Zhou, Jidong
-
2022
Persistent link: https://www.econbiz.de/10013326509
Saved in:
6
Luxury brand attachment : Predictors, moderators and consequences
Shimul, Anwar Sadat
;
Phau, Ian
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2466-2487
Persistent link: https://www.econbiz.de/10013412519
Saved in:
7
Investigating consumers' brand desirability for upcycled luxury brands
Phau, Ian
;
Akintimehin, Olamide
;
Lee, Sean
- In:
Strategic change
31
(
2022
)
5
,
pp. 523-531
Persistent link: https://www.econbiz.de/10013415705
Saved in:
8
Conceptualising attitudes towards brand genuinuity : scale development and validation
Hart, Brian 't
;
Phau, Ian
- In:
The journal of brand management : an international journal
29
(
2022
)
4
,
pp. 327-340
Persistent link: https://www.econbiz.de/10013270435
Saved in:
9
"Buy, wear, return, repeat" : investigating Chinese consumers' attitude and intentions to engage in wardrobing
Phau, Ian
;
Akintimehin, Olamide Oluwabusola
;
Shen, Bin
; …
- In:
Strategic change
31
(
2022
)
3
,
pp. 345-356
Persistent link: https://www.econbiz.de/10013275782
Saved in:
10
Personalized pricing and competition
Rhodes, Andrew
;
Zhou, Jidong
-
2022
Persistent link: https://www.econbiz.de/10013202868
Saved in:
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