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~person:"Grunwald, Guido"
~subject:"Beschwerdemanagement"
~type_genre:"Article in journal"
~type_genre:"Hochschulschrift"
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Beschwerdemanagement
Complaint management
4
Product quality
3
Produktqualität
3
Dienstleistungsqualität
2
Service quality
2
Beziehungsmarketing
1
Consumer behaviour
1
Crisis management
1
Deutschland
1
Einzelhandel
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Empirical method
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Empirische Methode
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Germany
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Imagepolitik
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Kommunikationsstrategie
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Krisenmanagement
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Product liability
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Produkt
1
Produkthaftung
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Produktsicherheit
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Prospect Theory
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Prospect theory
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Public relations
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Qualität
1
Reklamation
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Relationship marketing
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Reputation
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USA
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Article in journal
Hochschulschrift
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German
2
English
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Grunwald, Guido
Mattila, Anna S.
24
Grégoire, Yany
16
Gelbrich, Katja
11
Jang, Soocheong
10
Roschk, Holger
10
Gruber, Thorsten
9
Sparks, Beverley
9
Van Vaerenbergh, Yves
9
Guchait, Priyanko
8
MacQuilken, Lisa
8
Ro, Heejung
8
Robertson, Nichola
8
Tsarenko, Yelena
8
Vázquez Casielles, Rodolfo
8
Edvardsson, Bo
7
McColl-Kennedy, Janet R.
7
Svensson, Göran
7
Tronvoll, Bård
7
Baker, Melissa A.
6
Balaji, M. S.
6
Brady, Michael K.
6
Cai, Ruiying
6
Chebat, Jean-Charles
6
Gäthke, Jana
6
Matos, Celso Augusto de
6
Patterson, Paul G.
6
Walsh, Gianfranco
6
Wan, Lisa C.
6
Weber, Karin
6
Beatty, Sharon E.
5
Chen, Jing
5
Grewal, Dhruv
5
Harris, Lloyd C.
5
Harun, Ahasan
5
Iglesias Argu͏̈elles, Víctor
5
Miao, Li
5
Reppel, Alexander
5
Shin, Hyunju
5
Sreejesh, S.
5
Svari, Sander
5
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Corporate reputation review : an international journal
1
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
1
International journal of retail & distribution management
1
Reihe: Marketing : MAR
1
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ECONIS (ZBW)
4
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1
Die Bewältigung von Produktkrisen
Hempelmann, Bernd
;
Grunwald, Guido
- In:
Das Wirtschaftsstudium : wisu ; Zeitschrift für …
39
(
2010
)
2
,
pp. 209-214
Persistent link: https://www.econbiz.de/10003932596
Saved in:
2
Impacts of reputation for quality on perceptions of company responsibility and product-related dangers in times of product-recall and public complaints crises : results from an emp...
Grunwald, Guido
;
Hempelmann, Bernd
- In:
Corporate reputation review : an international journal
13
(
2010/11
)
4
,
pp. 264-283
Persistent link: https://www.econbiz.de/10008907358
Saved in:
3
How to solve product-harm crises in retailing? : empirical insights from service recovery and negative publicity research
Standop, Dirk
;
Grunwald, Guido
- In:
International journal of retail & distribution management
37
(
2009
)
11
,
pp. 915-932
Persistent link: https://www.econbiz.de/10009521952
Saved in:
4
Die Bewältigung von Produktkrisen : ein Vergleich von Beschwerde-, Reklamations- und Rückrufsituationen
Grunwald, Guido
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003792012
Saved in:
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