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~person:"Gurnani, Haresh"
~subject:"Brand management"
~subject:"Competition"
~subject:"Internet marketing"
~subject:"Retail trade"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Übersichtsarbeit"
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Brand management
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6
Vertriebsweg
6
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4
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2
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2
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2
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1
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1
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1
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Gurnani, Haresh
Yan, Ruiliang
15
Schramm-Klein, Hanna
11
Chen, Jing
8
Pei, Zhi
8
Neslin, Scott A.
7
Cai, Gangshu
6
Frasquet Deltoro, Marta
6
Wagner, Gerhard
6
Acquila-Natale, Emiliano
5
Chen, Ying-Ju
5
Jerath, Kinshuk
5
Karray, Salma
5
Li, Guo
5
Sethi, Suresh P.
5
Steinmann, Sascha
5
Verhoef, Peter C.
5
Bezes, Christophe
4
Breugelmans, Els
4
Cebollada, Javier
4
Cheng, T. C. E.
4
Dan, Bin
4
He, Yong
4
Heydari, Jafar
4
Holzapfel, Andreas
4
Hua, Zhongsheng
4
Iglesias-Pradas, Santiago
4
Kannan, P. K.
4
Kuhn, Heinrich
4
Pauwels, Koen
4
Sigué, Simon Pierre
4
Wang, John
4
Yin, Shuya
4
Zielke, Stephan
4
Arce-Urriza, Marta
3
Bian, Yiwen
3
Campo, Katia
3
Cao, Lanlan
3
Choi, Jeonghye
3
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Decision sciences : DS
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Production and operations management : the flagship research journal of the Production and Operations Management Society
1
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ECONIS (ZBW)
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1
Retail distribution strategy with outlet stores
Bai, Jiaru
;
Gurnani, Haresh
;
Yin, Shuya
- In:
Production and operations management : the flagship …
31
(
2022
)
1
,
pp. 281-303
Persistent link: https://www.econbiz.de/10013163855
Saved in:
2
Optimal design of return policies
Tran, Thanh
;
Gurnani, Haresh
;
Desiraju, Ramarao
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
4
,
pp. 649-667
Persistent link: https://www.econbiz.de/10011916603
Saved in:
3
Leadership, dominance, and preeminence in a channel structure with a common retailer
Fang, Fang
;
Gurnani, Haresh
;
Natarajan, Harihara Prasad
- In:
Decision sciences : DS
49
(
2018
)
1
,
pp. 65-120
Persistent link: https://www.econbiz.de/10011875817
Saved in:
4
Multichannel distribution strategy : selling to a competing buyer with limited supplier capacity
Yang, Zhibin
;
Hu, Xinxin
;
Gurnani, Haresh
;
Guan, Huiqi
- In:
Management science : journal of the Institute for …
64
(
2018
)
5
,
pp. 2199-2218
Persistent link: https://www.econbiz.de/10011874062
Saved in:
5
Durable products with multiple used goods markets : product upgrade and retail pricing implications
Yin, Shuya
;
Ray, Saibal
;
Gurnani, Haresh
;
Animesh, Animesh
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
3
,
pp. 540-560
Persistent link: https://www.econbiz.de/10003984581
Saved in:
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