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~person:"Guzman, Francisco"
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Guzman, Francisco
Krishna, Kala
22
Diamantopoulos, Adamantios
20
Hayakawa, Kazunobu
19
Cadot, Olivier
18
De Melo, Jaime
16
Mattoo, Aaditya
15
Bruwer, Johan
14
Giraldi, Janaina de Moura Engracia
14
Medalla, Erlinda M.
12
Papadopoulos, Nicolas G.
12
Estevadeordal, Antoni
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Huysmans, Martijn
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Ju, Jiandong
10
Stepchenkova, Svetlana
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Inama, Stefano
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Krueger, Anne O.
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Magnusson, Peter
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Mukunoki, Hiroshi
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Phau, Ian
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Wey, Christian
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Aichner, Thomas
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Alvarez, Maria D.
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Balabanis, George
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Blakeney, Michael
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Brenton, Paul
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De Nisco, Alessandro
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Fischer, Wolfgang Chr.
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Haucap, Justus
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Menapace, Luisa
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Portugal-Pérez, Alberto
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Roy, Devesh
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Subramanian, Arvind
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Westjohn, Stanford A.
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Astous, Alain d'
7
Benner, Eckhard
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Chen, Maggie Xiaoyang
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Grebitus, Carola
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Grote, Ulrike
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Heslop, Louise A.
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Journal of business research : JBR
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ECONIS (ZBW)
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The aftermath of Covid-19 : the rise of pandemic animosity among consumers and its scale development
Nawaz, Muhammad Zahid
;
Nawaz, Shahid
;
Guzman, Francisco
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014229115
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2
How CSR reputation, sustainability signals, and country-of-origin sustainability reputation contribute to corporate brand performance : an exploratory study
Cowan, Kirsten
;
Guzman, Francisco
- In:
Journal of business research : JBR
117
(
2020
),
pp. 683-693
Persistent link: https://www.econbiz.de/10012288092
Saved in:
3
Crossing the border : changes in self and brands
Guzman, Francisco
;
Paswan, Audhesh K.
;
Fabrize, Robert O.
- In:
The journal of consumer marketing
34
(
2017
)
4
,
pp. 306-318
Persistent link: https://www.econbiz.de/10011691607
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4
Intellectual capital through the eyes of the consumer
Nguyen, Thuy D.
;
Dadzie, Charlene
;
Davari, Arezoo
; …
- In:
The journal of product & brand management
24
(
2015
)
6
,
pp. 554-566
Persistent link: https://www.econbiz.de/10011481781
Saved in:
5
Cultural brands from emerging markets : brand image across host and home countries
Guzman, Francisco
;
Paswan, Audesh K.
- In:
Journal of international marketing
17
(
2009
)
3
,
pp. 71-86
Persistent link: https://www.econbiz.de/10003889918
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