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~person:"Han, Heesup"
~person:"Homburg, Christian"
~person:"Kawohl, Julian"
~person:"Sarkar, Abhigyan"
~person:"Verhoef, Peter C."
~subject:"Consumer behaviour"
~subject:"Kundenorientierung"
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Consumer behaviour
Kundenorientierung
Beziehungsmarketing
232
Relationship marketing
232
Konsumentenverhalten
185
Customer satisfaction
102
Kundenzufriedenheit
102
Marketingmanagement
96
Theorie
88
Theory
88
Deutschland
85
Germany
80
Marketing management
80
Brand management
73
Markenführung
73
Marketing
52
Brand image
48
Dienstleistungsqualität
48
Markenimage
48
Service quality
48
Hotel industry
47
Hotellerie
47
Lieferantenmanagement
43
Supplier relationship management
43
Strategisches Management
38
Vertrieb
37
Erfolgsfaktor
36
Brand
32
Holiday behaviour
32
Markenartikel
32
Success factor
32
Urlaubsverhalten
32
Emotion
31
Marketingtheorie
28
USA
28
Physical distribution
25
United States
24
Kundenwert
22
Strategic management
22
Tourism
22
Tourismus
22
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Undetermined
107
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14
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Article
162
Book / Working Paper
41
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Article in journal
156
Aufsatz in Zeitschrift
156
Arbeitspapier
13
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13
Graue Literatur
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6
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6
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5
Thesis
5
Bibliografie enthalten
1
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1
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English
169
German
33
Undetermined
1
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Han, Heesup
Homburg, Christian
Kawohl, Julian
Sarkar, Abhigyan
Verhoef, Peter C.
Mattila, Anna S.
76
Huber, Frank
56
Phau, Ian
54
Loureiro, Sandra Maria Correia
50
Wiedmann, Klaus-Peter
49
Bauer, Hans H.
46
Jang, Soocheong
46
Gierl, Heribert
40
Hollebeek, Linda D.
40
Bruhn, Manfred
39
Bang, Nguyen
36
Khare, Arpita
36
Walsh, Gianfranco
36
Herrmann, Andreas
34
Ko, Eunju
33
Kumar, V.
33
Swoboda, Bernhard
33
Bagozzi, Richard P.
32
Dwivedi, Yogesh Kumar
32
Rajagopal
32
Usman, Osly
31
Melewar, T. C.
30
Septianto, Felix
30
Vrontis, Demetris
30
Hyun, Sunghyup Sean
29
Grunert, Klaus G.
28
Pelsmacker, Patrick de
28
Wu, Luorong
28
Dawes, John
27
Foxall, Gordon R.
27
Paul, Justin
27
Wong, IpKin Anthony
27
Bilgihan, Anil
26
Chintagunta, Pradeep K.
26
Diamantopoulos, Adamantios
26
Funk, Daniel C.
26
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Erasmus Research Institute of Management
3
Institut für Handelsmanagement und Netzwerkmarketing <Münster, Westfalen>
2
Wissenschaftliche Hochschule für Unternehmensführung
2
Published in...
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International journal of hospitality management
35
Journal of travel and tourism marketing
22
International journal of contemporary hospitality management
12
Journal of hospitality marketing & management
7
Journal of the Academy of Marketing Science
7
ERIM report series research in management
6
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
6
Tourism management : research, policies, practice
6
Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Die Betriebswirtschaft : DBW
3
Journal of business research : JBR
3
Journal of retailing and consumer services
3
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
3
The marketing review
3
Asia Pacific journal of marketing and logistics
2
Gabler Research
2
Institut für Handelsmanagement und Netzwerkmarketing - Publikationen
2
Journal of marketing
2
Journal of retailing
2
Management Know-how
2
Marketing : ZFP ; journal of research and management
2
Marketing intelligence & planning
2
Psychology & marketing
2
Qualitative market research : an international journal
2
Society and business review
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
Tourism and hospitality research : the surrey quarterly review
2
Tourism management perspectives : TMP
2
Young consumers : insight and ideas for responsible marketers
2
Controlling des Strukturwandels : Standortflexibilität und Kundenzufriedenheit schaffen
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
1
European journal of marketing
1
Gabler Research / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Gabler Research / Unternehmenskooperation und Netzwerkmanagement
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Harvard-Business-Manager : das Wissen der Besten
1
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Source
All
ECONIS (ZBW)
192
USB Cologne (EcoSocSci)
9
USB Cologne (business full texts)
2
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1
An electric airplane : assessing the effect of travelers' perceived risk, attitude, and new product
knowledge
Han, Heesup
;
Yu, Jongsik
;
Kim, Wansoo
- In:
Journal of air transport management
78
(
2019
),
pp. 33-42
Persistent link: https://www.econbiz.de/10012112643
Saved in:
2
Loyalty programmes : current
knowledge
and research directions
Dorotic, Matilda
;
Bijmolt, Tammo H. A.
;
Verhoef, Peter C.
- In:
International journal of management reviews : IJMR
14
(
2012
)
3
,
pp. 217-237
Persistent link: https://www.econbiz.de/10009621196
Saved in:
3
Customer satisfaction and elapsed time since purchase as drivers of price
knowledge
Homburg, Christian
;
Koschate-Fischer, Nicole
;
Wiegner, …
- In:
Psychology & marketing
29
(
2012
)
2
,
pp. 76-86
Persistent link: https://www.econbiz.de/10009504549
Saved in:
4
Water conservation and waste reduction
management
for increasing guest loyalty and green hotel practices
Han, Heesup
;
Lee, Jin-soo
;
Ho Le Thu Trang
;
Kim, Wansoo
- In:
International journal of hospitality management
75
(
2018
),
pp. 58-66
Persistent link: https://www.econbiz.de/10011944945
Saved in:
5
Customer experience
management
: toward implementing an evolving marketing concept
Homburg, Christian
;
Jozic, Danijel
;
Kuehnl, Christina
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 377-401
Persistent link: https://www.econbiz.de/10011684998
Saved in:
6
Customer experience creation : determinants, dynamics and
management
strategies
Verhoef, Peter C.
;
Lemon, Katherine N.
;
Parasuraman, A.
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 31-41
Persistent link: https://www.econbiz.de/10003834491
Saved in:
7
Multichannel customer
management
: understanding research shopping ; report No. 06-126
Verhoef, Peter C.
;
Neslin, Scott A.
;
Vroomen, Björn
- In:
MSI reports : working paper series
(
2006
)
4
,
pp. 101-126
Persistent link: https://www.econbiz.de/10003420486
Saved in:
8
Market-oriented
management
: a systems-based perspective
Becker, Jan
;
Homburg, Christian
-
1999
Persistent link: https://www.econbiz.de/10004592383
Saved in:
9
If you don't care, I will switch : online retailers' behaviour on third-party logistics services
Abdul Hafaz Ngah
;
Thurasamy Ramayah
;
Han, Heesup
- In:
International journal of physical distribution and …
53
(
2023
)
7/8
,
pp. 813-837
Persistent link: https://www.econbiz.de/10014331839
Saved in:
10
Exploring the factors that influence customers' willingness to switch from traditional hotels to green hotels
Quan, Lanji
;
Koo, Bonhak
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 185-202
Persistent link: https://www.econbiz.de/10014369779
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