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~person:"Hemalatha, M."
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Einzelhandel
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India
5
Indien
5
Retail trade
5
Customer satisfaction
2
Data Mining
2
Data mining
2
Kundenzufriedenheit
2
Bundling strategy
1
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Consumer behaviour
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Corporate reputation
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Firmenimage
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Fuzzy sets
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Fuzzy-Set-Theorie
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Hemalatha, M.
Swoboda, Bernhard
52
Grewal, Dhruv
48
Städtler, Arno
46
Schramm-Klein, Hanna
45
Pantano, Eleonora
41
Rudolph, Thomas
39
Zentes, Joachim
38
Morschett, Dirk
35
Thurik, Adriaan R.
34
Tietz, Bruno
33
Lachner, Josef
32
Richards, Timothy J.
32
Täger, Uwe Christian
30
Alexander, Nicholas
27
Dawson, John A.
26
Fernie, John
26
Raff, Horst
26
Zielke, Stephan
26
Hübner, Alexander
25
Teller, Christoph
25
Gil Saura, Irene
24
Gázquez-Abad, Juan Carlos
24
Schmitt, Nicolas
23
Schröder, Hendrik
22
Ahlert, Dieter
21
Möhlenbruch, Dirk
21
Neumark, David
21
Rabinovich, Elliot
21
Roggeveen, Anne L.
21
Wey, Christian
21
Aithal, P. S.
20
Carree, Martin Anthony
20
Fisher, Marshall L.
20
H. R., Ganesha
20
Kesavan, Saravanan
20
Levy, Michael
20
Martínez-López, Francisco J.
20
Cheng, T. C. E.
19
Gallino, Santiago
19
Khare, Arpita
19
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International journal of Indian culture and business management
1
International journal of business excellence
1
International journal of business information systems : IJBIS
1
International journal of business innovation and research
1
Knowledge management and drivers of innovation in services
1
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ECONIS (ZBW)
5
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1
Market basket analysis : data mining application in Indian retailing
Hemalatha, M.
- In:
International journal of business information systems : …
10
(
2012
)
1
,
pp. 109-129
Persistent link: https://www.econbiz.de/10009550115
Saved in:
2
A predictive modeling of retail satisfaction : a data mining approach to retail service industry
Hemalatha, M.
- In:
Knowledge management and drivers of innovation in services
,
(pp. 175-189)
.
2012
Persistent link: https://www.econbiz.de/10009681004
Saved in:
3
A fuzzy clustering approach for segmenting Indian retail market based on store image
Sezhiyan, D. M.
;
Hemalatha, M.
- In:
International journal of business excellence
4
(
2011
)
6
,
pp. 731-750
Persistent link: https://www.econbiz.de/10009505720
Saved in:
4
Modelling clearance sales shopping behaviour
Hemalatha, M.
;
Sivakumar, V. J.
;
Narayanan, A. G. V.
- In:
International journal of business innovation and research
4
(
2010
)
5
,
pp. 451-474
Persistent link: https://www.econbiz.de/10008798779
Saved in:
5
Retail event satisfaction measurement model : an Indian context
Hemalatha, M.
;
Sivakumar, V. J.
- In:
International journal of Indian culture and business …
2
(
2009
)
6
,
pp. 654-669
Persistent link: https://www.econbiz.de/10003953025
Saved in:
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