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~person:"Homburg, Christian"
~person:"Ireland, R. Duane"
~person:"Pepels, Werner"
~subject:"Kanada"
~subject:"Marketing"
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Homburg, Christian
Ireland, R. Duane
Pepels, Werner
Baldwin, John R.
26
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21
Meffert, Heribert
18
Aaker, David A.
15
Cravens, David W.
15
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15
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10
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9
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Sabel, Hermann
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1
Strategic management : cases ; competitiveness and globalization
Hitt, Michael A.
;
Ireland, R. Duane
;
Hoskisson, Robert E.
-
2009
-
8. ed.
Persistent link: https://www.econbiz.de/10003640866
Saved in:
2
Marketing management : a contemporary perspective
Homburg, Christian
;
Kuester, Sabine
;
Krohmer, Harley
-
2009
Persistent link: https://www.econbiz.de/10003744558
Saved in:
3
Strategic management : competitiveness and globalization ; [concepts and cases]
Hitt, Michael A.
;
Ireland, R. Duane
;
Hoskisson, Robert E.
-
2005
-
6. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10001833053
Saved in:
4
Strategic management : competitiveness and globalization
Hitt, Michael A.
;
Ireland, R. Duane
;
Hoskisson, Robert E.
-
2003
-
5. ed
Persistent link: https://www.econbiz.de/10013485275
Saved in:
5
Marketingmanagement : Strategie - Instrumente - Umsetzung - Unternehmensführung
Homburg, Christian
-
2012
-
4., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10009514999
Saved in:
6
Marketingeffizienz - Kosten senken und Erlöse steigern
Pepels, Werner
(
ed.
);
Balz, Ulrich
(
contributor
)
-
2013
-
2. Aufl.
Persistent link: https://www.econbiz.de/10010194565
Saved in:
7
Organisation in Marketing und Vertrieb
Pepels, Werner
(
ed.
);
Busch, Stefan
(
contributor
)
-
2013
-
3. Aufl.
Persistent link: https://www.econbiz.de/10009782192
Saved in:
8
Strategic management : competitiveness and globalization; [concepts and cases]
Hitt, Michael A.
;
Ireland, R. Duane
;
Hoskisson, Robert E.
-
1999
-
3. ed.
Persistent link: https://www.econbiz.de/10013500018
Saved in:
9
Marketingmanagement : Strategie - Instrumente - Umsetzung - Unternehmensführung
Homburg, Christian
;
Krohmer, Harley
-
2009
-
3., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10014012209
Saved in:
10
Marketingmanagement : Strategie - Instrumente - Umsetzung - Unternehmensführung
Homburg, Christian
;
Krohmer, Harley
-
2006
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003349941
Saved in:
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