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~person:"Homburg, Christian"
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Beziehungsmarketing
4
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4
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Homburg, Christian
Hoyer, Wayne D.
83
Hoyer, Wayne D
12
Krafft, Manfred
11
Krohmer, Harley
9
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6
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Journal of marketing
5
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
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1
Patient empowerment : a cross-disease exploration of antecedents and consequences
Prigge, Jana-Kristin
;
Dietz, Beatrix
;
Homburg, Christian
; …
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 375-386
Persistent link: https://www.econbiz.de/10011428874
Saved in:
2
Social identity and the service-profit chain
Homburg, Christian
;
Wieseke, Jan
;
Hoyer, Wayne D.
- In:
Journal of marketing
73
(
2009
)
2
,
pp. 38-54
Persistent link: https://www.econbiz.de/10003820595
Saved in:
3
Social Identity and the Service — Profit Chain
Homburg, Christian
;
Wieseke, Jan
;
Hoyer, Wayne D.
- In:
Journal of marketing
73
(
2009
)
2
,
pp. 38-54
Persistent link: https://www.econbiz.de/10008226640
Saved in:
4
Social identity and the service profit chain
Homburg, Christian
;
Wieseke, Jan
;
Hoyer, Wayne D.
-
2008
Persistent link: https://www.econbiz.de/10003848961
Saved in:
5
How to get lost customers back?
Homburg, Christian
;
Hoyer, Wayne D.
;
Stock, Ruth Maria
- In:
Journal of the Academy of Marketing Science
35
(
2007
)
4
,
pp. 461-474
Persistent link: https://www.econbiz.de/10007877468
Saved in:
6
How to get lost customers back? : a study of antecedents of relationship revival
Homburg, Christian
;
Hoyer, Wayne D.
;
Stock, Ruth Maria
-
2006
Persistent link: https://www.econbiz.de/10003385644
Saved in:
7
The Role of Cognition and Affect in the Formation of Customer Satisfaction: A Dynamic Perspective
Homburg, Christian
;
Koschate, Nicole
;
Hoyer, Wayne D.
- In:
Journal of marketing
70
(
2006
)
3
,
pp. 21-31
Persistent link: https://www.econbiz.de/10007264306
Saved in:
8
Do Satisfied Customers Really Pay More? A Study of the Relationship Between Customer Satisfaction and Willingness to Pay
Homburg, Christian
;
Koschate, Nicole
;
Hoyer, Wayne D.
- In:
Journal of marketing
69
(
2005
)
2
,
pp. 84-96
Persistent link: https://www.econbiz.de/10005922641
Saved in:
9
Do satisfied customers really pay more? : a study of the relationship between customer satisfaction and willingness to pay
Homburg, Christian
;
Koschate, Nicole
;
Hoyer, Wayne D.
-
2004
Persistent link: https://www.econbiz.de/10002758671
Saved in:
10
Service Orientation of a Retailer's Business Strategy: Dimensions, Antecedents, and Performance Outcomes
Homburg, Christian
;
Hoyer, Wayne D.
;
Fassnacht, Martin
- In:
Journal of marketing
66
(
2002
)
4
,
pp. 86-101
Persistent link: https://www.econbiz.de/10005939674
Saved in:
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