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~person:"Hughes, Tim"
~subject:"Multinationales Unternehmen"
~subject:"Service-Dominant Logic"
~type:"article"
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Search: subject_exact:"Value added statement"
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Multinationales Unternehmen
Service-Dominant Logic
Betriebliche Wertschöpfung
5
Customer integration
5
Kundenintegration
5
Service-dominant logic
5
Value creation
5
Marketing theory
3
Marketingtheorie
3
Resource-based view
3
Ressourcenorientierter Ansatz
3
service-dominant logic
3
Beziehungsmarketing
2
Dienstleistungsmarketing
2
Lieferantenmanagement
2
Relationship marketing
2
Services marketing
2
Supplier relationship management
2
resource integration
2
B-to-B-Marketing
1
Business-to-business
1
Business-to-business marketing
1
Co-creation of value
1
Customer value
1
Digitalisierung
1
Digitization
1
Happiness
1
Kundenwert
1
Lebensqualität
1
Quality of life
1
Satisfaction
1
Selbstbedienung
1
Self-service
1
Zufriedenheit
1
client-agency relationships
1
client/agency relationships
1
co-production
1
institutional logics
1
integration
1
operant resources
1
self-service technology
1
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Free
1
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5
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English
5
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Hughes, Tim
Vargo, Stephen L.
16
Lusch, Robert F.
11
Mudambi, Ram
9
Edvardsson, Bo
8
Pedersen, Torben
8
Pavida Pananond
7
Strange, Roger
7
Akaka, Melissa Archpru
6
Buckley, Peter J.
6
Gereffi, Gary
5
Grönroos, Christian
5
Petersen, Bent
5
De Marchi, Valentina
4
Giovannetti, Giorgia
4
Hilton, Toni
4
Löbler, Helge
4
Marvasi, Enrico
4
Narula, Rajneesh
4
Nell, Phillip C.
4
Ng, Irene
4
Pietrobelli, Carlo
4
Ranjan, Kumar Rakesh
4
Rungi, Armando
4
Sinkovics, Noemi
4
Sinkovics, Rudolf R.
4
Skålén, Per
4
Tronvoll, Bård
4
Verbeke, Alain
4
Woratschek, Herbert
4
Alvstam, Claes-Göran
3
Ambos, Björn
3
Asmussen, Christian Geisler
3
Balaji, M. S.
3
Belussi, Fiorenza
3
Busser, James A.
3
Campling, Liam
3
Choksy, Umair Shafi
3
Corsaro, Daniela
3
Dahl, Andrew J.
3
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Journal of marketing management : MM
2
Marketing theory
2
Journal of business-to-business marketing
1
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All
ECONIS (ZBW)
5
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1
Happiness and co-creation of value : playing the blues
Hughes, Tim
;
Vafeas, Mario
- In:
Marketing theory
21
(
2021
)
4
,
pp. 579-589
Persistent link: https://www.econbiz.de/10012660678
Saved in:
2
Marketing agency/client service-for-service provision in an age of digital transformation
Hughes, Tim
;
Vafeas, Mario
- In:
Journal of business-to-business marketing
26
(
2019
)
3/4
,
pp. 265-280
Persistent link: https://www.econbiz.de/10012196308
Saved in:
3
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
Saved in:
4
Co-production and self-service : the application of Service-Dominant Logic
Hilton, Toni
;
Hughes, Tim
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 861-881
Persistent link: https://www.econbiz.de/10009790970
Saved in:
5
Service co-creation and value realisation
Hilton, Toni
;
Hughes, Tim
;
Chalcraft, David
- In:
Journal of marketing management : MM
28
(
2012
)
13/14
,
pp. 1504-1519
Persistent link: https://www.econbiz.de/10009697986
Saved in:
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