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~person:"Jiang, Pingjun"
~person:"Jitsuya, Hasegawa"
~person:"Lee, Sangwon"
~subject:"Freihandelsabkommen"
~subject:"Herkunftsbezeichnung"
~subject:"Markenimage"
~subject:"World"
~type_genre:"Article in journal"
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Search: subject:"Ursprungsregeln"
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Freihandelsabkommen
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Rules of origin
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Brand management
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brand origin
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Country-of-origin fit
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Jiang, Pingjun
Jitsuya, Hasegawa
Lee, Sangwon
De Melo, Jaime
5
Diamantopoulos, Adamantios
4
Josiassen, Alexander
4
Aiello, Gaetano
3
Basfirinci, Cigdem
3
Donvito, Raffaele
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Giraldi, Janaina de Moura Engracia
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Harzing, Anne-Wil
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Hayakawa, Kazunobu
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Phau, Ian
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Vescovi, Tiziano
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Aichner, Thomas
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Bach, Stefan
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Balabanis, George
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Bartikowski, Boris
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Carneiro, Jorge Manoel Teixeira
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Cheah, Isaac
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Checchinato, Francesca
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Chen, Yi-min
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2
Deb, Madhurima
2
Disegna, Marta
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Dmitrovič, Tanja
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Felix, Reto
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2
Gourdon, Julien
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Herz, Marc
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Inama, Stefano
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Kniahin, Dzmitry
2
Lee, Hong-gue
2
Lee, Wei-Na
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Mainolfi, Giada
2
Malkawi, Bashar H.
2
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Asian journal of marketing : the official journal of the Marketing Institute of Singapore
1
Journal of world trade : law, economic policy, public policy
1
Research in consumer behavior
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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1
Standardization of complex and diversified preferential rules of origin
Jitsuya, Hasegawa
- In:
Journal of world trade : law, economic policy, public policy
55
(
2021
)
4
,
pp. 545-572
Persistent link: https://www.econbiz.de/10012624872
Saved in:
2
Country-of-origin fit : when does a discrepancy between brand origin and country of manufacture reduce consumers' product evaluations?
Johnson, Zachary S.
;
Tian, Yichao
;
Lee, Sangwon
- In:
The journal of brand management : an international journal
23
(
2016
)
4
,
pp. 403-418
Persistent link: https://www.econbiz.de/10011606877
Saved in:
3
Interplay of brand origin and product origin on persuasion
Lee, Sangwon
;
He, Xin
- In:
Asian journal of marketing : the official journal of …
8
(
2014
)
1
,
pp. 44-53
Persistent link: https://www.econbiz.de/10010355113
Saved in:
4
Country-of-manufacture labeling effect on product quality evaluations : a model incorporating consumers' attention
Jiang, Pingjun
-
2010
Persistent link: https://www.econbiz.de/10009424394
Saved in:
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