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~person:"Kapferer, Jean-Noël"
~person:"Mutscheller, Peter M."
~subject:"Vergleich"
~subject:"Wirtschaftswachstum"
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Search: subject_exact:"Luxusgüter"
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Vergleich
Wirtschaftswachstum
Luxury goods
28
Luxusgüter
28
Consumer behaviour
15
Konsumentenverhalten
15
Brand management
12
Markenführung
12
Luxury
6
Markenartikel
6
Economic growth
5
Brand
4
Marketing management
4
Marketingmanagement
4
Comparison
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Luxusgut
3
Nachhaltige Entwicklung
3
Price
3
Rarity
3
Sustainable development
3
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Altersgruppe
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CSR
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Fashion
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Marketing
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Nachhaltigkeit
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Perception
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luxury
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Kapferer, Jean-Noël
Mutscheller, Peter M.
Valette-Florence, Pierre
4
Aiello, Gaetano
3
Donvito, Raffaele
3
Godey, Bruno
3
Pederzoli, Daniele
3
Wiedmann, Klaus-Peter
3
Checchinato, Francesca
2
Colapinto, Cinzia
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Comin, Diego A.
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Giusto, Alice
2
Shukla, Paurav
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Azarnert, Leonid V.
1
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1
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1
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Calantone, Roger J.
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Cauberghe, Verolien
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Chan, Priscilla
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Chen, Cheng-Hao Steve
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Chuang, Shuangshii
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Business horizons
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Journal of business research : JBR
2
International marketing review
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Internationales Management
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ECONIS (ZBW)
7
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1
The myth of the universal millennial : comparing millennials’ perceptions of luxury across six countries
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
International marketing review
39
(
2022
)
2
,
pp. 149-165
Persistent link: https://www.econbiz.de/10013396163
Saved in:
2
Which consumers believe luxury must be expensive and why? : a cross-cultural comparison of motivations
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
132
(
2021
),
pp. 301-313
Persistent link: https://www.econbiz.de/10012581682
Saved in:
3
How self-success drives luxury demand : an integrated model of luxury growth and country comparisons
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
102
(
2019
),
pp. 273-287
Persistent link: https://www.econbiz.de/10012104001
Saved in:
4
The artification of luxury : from artisans to artists
Kapferer, Jean-Noël
- In:
Business horizons
57
(
2014
)
3
,
pp. 371-380
Persistent link: https://www.econbiz.de/10010359480
Saved in:
5
Abundant rarity : the key to luxury growth
Kapferer, Jean-Noël
- In:
Business horizons
55
(
2012
)
5
,
pp. 453-462
Persistent link: https://www.econbiz.de/10009623107
Saved in:
6
Sucess factors and milestones in the luxury goods universe : strategies for growth and performance in the fashion-rooted field of activity
Mutscheller, Peter M.
-
1992
Persistent link: https://www.econbiz.de/10000138503
Saved in:
7
The luxury challenge : managing an international high-fashion house for growth and performance
Mutscheller, Peter M.
-
1992
Persistent link: https://www.econbiz.de/10011519630
Saved in:
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